Director of Marketing

Bend, OR Full Time
POSTED ON 5/17/2024

This position is onsite at the Corporate Office located in Bend, Oregon.

The Oxford Collection of hotels is a rapidly growing, innovative and progressive organization that truly recognizes the value of its employees. We are looking to expand our exceptional team with talented, energetic individuals who embrace our values and are devoted to being second to none. We offer competitive pay and a robust benefits package (medical, dental, vision, 401k/profit sharing, PTO, and property discounts).

The Director of Marketing is responsible for the company marketing strategy with an outcome of increase of revenue and profits. The Director of Marketing directs the design, development and implementation of all marketing campaigns.

ESSENTIAL DUTIES & RESPONSIBILITIES: All duties and responsibilities of this position are to be performed with exceptional caring and genuine guest service upholding the Oxford Collection of hotels standards and culture at all times.

Marketing Management (65%): Responsible for the marketing strategy development and delivery. Manages different and multiple projects within the marketing organization. Oversees the execution of the strategy. Oversees and manages marketing budget.

Collaborates and aligns with Revenue Management and Sales strategy to achieve revenue goals. Oversees a strategy for business mix and segmentation targeting. Monitors market performance and customer feedback and recommends changes to achieve goals. Directs and oversees social media profile and presence to increase visibility and traffic to the brand. Directs the direction of the different brands. Determines KPI’s and identifies measurements for reporting.

Identifies key events and creates plans for execution of such strategy. Must design marketing campaigns around key revenue targets and executions. Directs, collaborates, and reviews digital marketing strategy and through multi channels. Collaborate, schedules, and implements yearly campaigns. Responsible and manages the content and creativity of the marketing team. Evaluate collection level market segmentation performance to budget objectives and recommend marketing initiatives to support key segmentation revenue.

Oversees and collaborates key word strategy for SEO. Brand development and management through rebranding strategy. Constant creative content development to grow the company’s footprint. Oversee and manage trademarks for the Oxford Collection of hotels.

Employee Development and Management (35%): Recruit, train, develop and manage marketing team. Lead marketing team with professional growth and organizational vision and goals. Able to provide project management as well as development plan.

COMPETENCIES

  • Strategic Skills – Able to devise, define and outline constructive strategies. Has broad vision that spans widely and across time and industry.

  • Coaching/Developing Others – Skilled at formal training and or informal coaching and instructing.

  • Leadership - Ably directs and guides people and processes, with or without formal authority.

  • Managerial Focus – Constructively assigns work and guides people and processes to achieve organization objectives.

  • Decision Making – Capably makes decisions and makes decisions in a timely manner.

  • Change Management – Guides team toward successful implementation of change initiatives. Envisions and advocates positive change.

  • Interpersonal Communication –

  • Collaboration -

EDUCATION & EXPERIENCE

  • Four year college degree in marketing preferred

  • At least 8 years’ experience in Marketing with project and employee management as part of the responsibilities

  • Hotel marketing experience preferred

  • Strong traditional and digital marketing experience required

JOB REQUIREMENTS

  • Must be a United States citizen or possess a valid work permit

  • Must have valid drivers license and meet company driving standards

  • Must have strong computer skills

  • Must have excellent organization and time management skills

  • Must be able to travel to the hotel properties

PHYSICAL REQUIREMENTS

  • Long hours sometimes required, including nights, evenings and weekends

  • Occasional overnight travel is required

  • Must be able to perform simple grasping, fine manipulation, and repetitive hand & arm movements frequently, and squeezing & overhead reaching occasionally:

  • Must be able to work indoors or outside;

  • Must be able to stand on feet throughout the day;

  • Must be able to frequently lift up to 20 lbs and occasionally lift up to 50 lbs with assistance;

  • Must be able to bend, squat crawl, kneel, push, pull, walk on uneven surfaces on an occasional basis;

  • While primarily an indoor job, must be able to walk outside in a variety of weather conditions (rain, wind, snow, heat);

  • Must be able to climb stairs occasionally, both indoors and outside in a variety of weather conditions (rain, wind, snow, heat).

The Oxford Collection of hotels is proud to be an Equal Opportunity Employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all candidates and employees without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. This policy applies to all terms and conditions of employment? We respect and seek to empower each individual and support the diverse cultures, perspectives, skills, and experiences within our workforce.

All offers are contingent on preemployment screening.

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