What are the responsibilities and job description for the Marketing Manager position at PACE Supply?
Overview:
Development of Marketing Strategies
Leadership
Relationship Management
Apply Today!
Qualifications:
Preferred Qualifications
PACE Supply is an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. Together We are Stronger!
At PACE Supply, marketing is about understanding customers and building awareness about how our products and services can satisfy their needs. We are looking for an experienced and versatile marketing manager who thrives at the intersection of creative and analytical. The ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team.
Responsibilities:
This position will develop and maintain a deep understanding and strategy around market research, customer insights, and campaign success metrics while applying those findings into go-to-market strategies, all with the goal of generating business and maximizing both customer satisfaction and business retention. They will be comfortable with day-to-day marketing activities as well as long-term strategy, thriving under tight deadlines and changing needs. If you are a people person who loves the rewarding challenge of building a brand and working with a team, we want to hear from you.
Development of Marketing Strategies
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and divisional segments
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Marketing Campaign Analysis
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
Leadership
- Lead the marketing team and the strategy of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Work with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and customer-facing communications, including print, digital, and video assets
- Develops, evaluates, and conducts training on marketing activities, strategies, and policies
Relationship Management
- Partner with sales and division leaders to uncover insights to develop and implement marketing and branding strategies for new and existing products, internally and externally
- Foster relationships with stakeholders of key manufactures
- Partner with all divisions to align creative and marketing campaign direction with the division’s and company’s strategic goals.
- Negotiates contracts for services needed to execute marketing campaigns
COMPANY BENEFITS:
PACE Supply is proud to be an employee-owned corporation. We offer competitive wages and an excellent benefits package that includes medical, dental, vision care (starts first of month after hire date), life insurance, sick days, holidays, vacation days, 401(K) w/mathcing avail day 1.
PACE Supply is proud to be an employee-owned corporation. We offer competitive wages and an excellent benefits package that includes medical, dental, vision care (starts first of month after hire date), life insurance, sick days, holidays, vacation days, 401(K) w/mathcing avail day 1.
Apply Today!
- Bachelor’s degree (or equivalent) in marketing, business, or related field
- 7 years of experience
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills with ability to prioritize high impact activities and keep complicated projects moving forward
- Strong supervisory and leadership skills
- Analytical mindset and a data-driven approach to problem solving.
- Abiility to develop and communicate insights and trends in a concise manner.
Preferred Qualifications
- Extensive knowledge of wholesale/distribution/plumbing markets
- Proficiency with online marketing and social media strategy
- Proven experience building a brand identity
Working Conditions:
- Hybrid/Office and Work from Home schedule
- Prolonged stationary periods. May work in different settings that exceed normal climate controlled environments, such as outdoor event set ups or warehouse conditions
- Periodically moves boxes weighing up to 20 pounds across the office or event set up
- Must be able to Travel
PACE Supply is an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. Together We are Stronger!
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