Corporate Brand Strategist

PassionHR
Hartselle, AL Full Time
POSTED ON 9/6/2022 CLOSED ON 11/5/2022

What are the responsibilities and job description for the Corporate Brand Strategist position at PassionHR?

We are looking for a motivated and creative marketing professional to join a booming, global manufacturer as their Brand Strategist.

The Brand Strategist will create and organize what the company says and how they say it locally and nationally through media and tradeshow events. You will gather detailed information and create parameters for what the vision will include and have a marketing and design team to turn the vision into reality. Reporting to the Brand Manager, you'll create communications and events in-house, and in conjunction with marketing companies that we partner with.

Why you'll do it...

We are experiencing record growth! Customers and employees are asking for more communication, more videos, more marketing collateral, more apparel, and more in-person participation at events across the USA. The ambition is to set ourselves apart from an innovative powerhouse of competing companies. Employees sense they're on a winning team! Customers feel they're partnering with the fun company that delivers a quality product every day. As the Brand Strategist, you'll play an integral part in disseminating and demonstrating this message.

Who you are...

  • 2-year, or 4-year college degree
  • Experience in corporate and/or brand communications. This should include external and internal communications.
  • Excellent written, verbal, and public speaking skills. This should include social media storytelling, leading tours, and meeting one-on-one with employees and customers.
  • Self-motivated to accomplish goals every quarter.
  • Skilled at interacting with and interviewing tradespeople and customers.
  • Demonstrable project management skills. It is a given that you'll be working on several projects, campaigns, and initiatives at the same time.
  • Enjoy contributing to, working on, and representing a team.
  • Strong judgment and confidence to handle sensitive issues.
  • Ability to manage confidential, sensitive information discreetly.
  • Understanding of and experience using traditional and digital communications tools.
  • Willingness to travel some nights and weekends during the year, as required.
  • Ability to assist with promotional/marketing materials to support sales team and customer events.
  • Able to work primarily in person in Hartselle, Alabama (with some flexibility for remote work)
  • Photography and videography experience is a big plus.

The Reward...

A competitive salary, $40K to $60K, depending on years of experience, in a refreshingly positive, encouraging work environment. BC&BS Healthcare benefits starting on day one. Benefits are funded by the company, with some employee copay. 401K plan. Paths to advancement with a growing company and prestigious parent company. This position is onsite in Hartselle, Alabama but may allow some opportunity to work from home.


Salary : $40,000 - $60,000

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