What are the responsibilities and job description for the Marketing Manager position at PREMIER PRODUCTS INC.?
ABOUT PREMIER PRODUCTS:
Founded in 2012 Premier Products is the leading manufacturer of Seating, HVAC Systems, and Windows to the luxury Bus, Van and RV Industries. Premier leads through innovation, producing the highest quality products, and delivering an unparalleled level of customer support.
OUR CULTURE
We put a lot of effort into hiring the best people, allowing us to have a group of individuals with similar objectives – employees that are always looking to improve themselves and help push the company forward. We work openly and cross-functionally because it enables us to build relationships together and win as a team. We believe in a culture that promotes collaboration, emphasizes an atmosphere of innovation, and encourages nothing but positivity.
- Be Innovative and Creative
- Discuss New Ideas, Contributions and Share Feedback
- Celebrate Daily Victories and Company Victories
- Think Win/Win
- TEAM first
Core responsibilities
- Redesign the company website (www.premierproducts.net) to update product catalog images, video and written content.
- Work with division managers to develop marketing content and implement email marketing, and ongoing site content to target B2B and B2C markets.
- Work with agency on marketing needs for our B2C website (https://ecocool.premierproducts.net/)
- Manage and optimize digital marketing campaigns, including SEO, content marketing, email marketing, and performance marketing
- Collaborate with cross-functional teams to ensure brand consistency across all marketing channels
- Develop reusable video assets that effectively showcase the company’s products across the various markets we serve.
- Monitor and analyze campaign performance metrics to measure effectiveness and make data-driven decisions.
Requirements
SKILLS
- Strong working knowledge of Adobe Suite of Products or comparable.
- Solid web design skills including layout, user experience and interface, responsive design and graphic design skills.
- Strong photo editing and video creation knowledge.
- Strong knowledge of SEO best practices and experience optimizing websites for search engines
- Familiarity with email marketing tools and strategies for lead generation and customer retention
- Experience in content marketing, including creating engaging and informative content for various platforms.
- Superior analytical skills and ability to implement solutions.
- Strong communication skills with proven success in developing and designing content for various customer channels.
Please provide portfolio of your work for review.
Job Type: Full-time
Pay: $45,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: In person
Salary : $45,000 - $75,000