What are the responsibilities and job description for the Marketing Manager position at PRESSD Extracts?
This Marketing Manager role will assist with all marketing initiatives including events, campaigns, sales promotions, in-store activations, and vendor partnerships our brands. You will ensure consistency in brand representation and focus on efforts to grow the company’s market share. Your job duties are to support sales with marketing initiatives and execution aligned with the strategy.
Responsibilities
- Support the Marketing department in planning the annual, quarterly, and monthly marketing efforts to include incentive promotions, marketing, and outreach.
- Should have the ability to design, create and manage content across print and electronic platforms
- Should have the ability to design, create and manage social media content and calendars
- Coordinate the development and execution of all marketing collateral and campaign materials (print and digital); ensure adherence to brand standards.
- Proven ability to organize and manage cross-functional projects with several key stakeholders
- Results-oriented with a strong sense of urgency and ability to manage numerous projects at one time
- A creative eye for spotting product and consumer trends
- Must demonstrate entrepreneurial aptitude and be solution-focused
- Perform ongoing website audits and ensure content is accurate and up to date
- Assist with advertisement campaigns across TV, digital, social, print, direct mail, radio, and other channels.
- Participate in planning and execution of sales/marketing team meetings and events.
- Support divisional, regional, and national marketing initiatives including special projects as requested.
- Responsible for administrative tasks and monthly reports.
- Update and maintain tracking documents, calendars, content, and recaps.
- Manage third party vendor and agency relationships
- Other tasks as assigned.
Job Specifications
- Bachelor’s degree in Marketing or related field, or sufficient related experience.
- Experience in consumer-packaged goods preferred.
- Experience in the cannabis industry preferred.
- ROI/SEO/SEM experience a plus.
- Ability to handle multiple priorities and deliver exceptional results on a strict deadline.
- Excellent written, verbal, and interpersonal communication skills with strong attention to detail.
- Experience with Google Analytics, Google Ad words, CRM systems, all social media platforms, Microsoft Office products, and automated email platforms.
- Highly organized and flexible with the ability to prioritize multiple projects and meet deadlines, often with frequent interruptions and changing circumstances, in a high-volume, fast-paced work environment.
- Strong team player with the ability to work well within cross-functional teams.
- Available to work nights, weekends, and holidays based on market activity.
NOTE: This job description is not intended to be all‐inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Job Type: Full-time
Pay: $70,000.00 - $90,000.00 per year
Benefits:
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: Hybrid remote in Scottsdale, AZ 85251
Salary : $70,000 - $90,000