What are the responsibilities and job description for the Community Manager position at Procore Technologies?
Job Description
We’re looking for a Community Manager to join Procore’s Customer Marketing Team. In this role, you are responsible for the strategy, development, maintenance, and growth of Procore Community and Community Meetings, Procore’s user groups. You’ll directly manage a global community for the construction industry, nurturing a trusted space for product education, best practice, user collaboration and support, industry discussions, thought leadership, and proactive problem solving to drive loyalty, product adoption, retention, and expansion within the customer base.
As the Community Manager, you will drive and execute the Procore Community strategy and roadmap, while collaborating closely with customer success, product, marketing, and sales to bring it to life. Use your blend of skills to identify opportunities and develop strong strategies to recruit, engage, and delight users within Procore Community, while identifying advocates and orchestrating internal collaboration to deliver exceptional value to our users.
This position reports to the Director, Customer Marketing, and will be based in any of our U.S. or Canadian offices or work remotely from those regions. We’re looking for someone to join us immediately.
What you’ll do:
Define, execute and manage the strategy and roadmap for Procore Community and Community Meetings, Procore’s user groups.
Develop and execute strategies to recruit users to join the online community and drive active community participation and engagement including curating content, commenting on discussions, and moderating conversations to ensure members are deriving the full value of the community.
Manage and grow Community Meetings, Procore’s user groups, and associated online community “groups” within Community, while providing consultation and support to current Community Leaders.
Develop a measurement and reporting process to monitor and demonstrate the community’s value and business impact. Monitor KPIs for community initiatives to ensure efficiency while driving to success, and distribute meaningful reports that track and measure community sentiment and performance, optimizing as necessary to ensure success.
Cultivate relationships with internal customer-facing teams (e.g., sales, product, product marketing, customer success, support, digital marketing, corporate communications, social media teams, and customer advocacy) and identify strategies for embedding the community into cross-functional areas, including customer lifecycle marketing, beta programs/product feedback groups or other opportunities, and motivate cross-functional teams to become community contributors.
In partnership with customer advocacy, identify potential influencers and advocates from community activity and create scalable outreach to cultivate these individuals to participate in acts of advocacy.
Keep abreast of current trends in online communities to gain competitive insights and conduct periodic assessments of the current state of community activity to identify critical gaps in content and participation; develop a plan to address them to strategically innovate and improve the community
Develop a roadmap for technology requirements to support community development, including integrations with customer success and customer relationship tools.
What we’re looking for:
Bachelor’s degree preferred or equivalent work experience required
5 years of successful community management experience or 8 years of relevant B2B marketing and/or direct experience working in a customer-facing role (e.g., customer marketing, field marketing, sales, customer support, customer success, account management)
Fluent knowledge and experience with online community platforms like Salesforce Experience Cloud or other and community event platforms like Bevy or other.
Passionate about and understands the need and importance of building a community and has a willingness to go above and beyond to serve the community members
Strong interpersonal skills and adept at building relationships, leading and contributing to cross-functional teams
Highly organized and able to monitor and report on trends, record and curate feedback, and compile data
Relevant construction industry experience a plus
Additional Information
If you'd like to stay in touch and be the first to hear about new roles at Procore, join our Talent Community.
About Us
Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore.
We are an equal opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against employees on the basis of age, color, disability, gender, gender identity or expression, marital status, national origin, political affiliation, race, religion, sexual orientation, veteran status, or any other classification protected by law.
Perks & Benefits
You are a person with dreams, goals, and ambitions—both personally and professionally. That's why we believe in providing benefits that not only match our Procore values (Openness, Optimism, and Ownership) but enhance the lives of our team members. Here are just a few of our benefit offerings: generous paid vacation, employee stock purchase plan, enrichment and development programs, and friends and family events.
