What are the responsibilities and job description for the Designer position at Publicis Groupe?
Company Description
Publicis Production is an award-winning production studio with 3500 production experts across 40 countries worldwide. We are proud makers, producing everything from CG animation to DOOH, to print and live action TVCs for some of the world’s leading brands.
Job Description
Publicis Production is a global production partner to GSK. A dedicated division called CaST was formed to service GSK Consumer Healthcare content production needs globally.
The CaST studio is looking to hire a talented Designer. This position will start off working remotely but will eventually be a hybrid position working on site at GSK in Warren, NJ.
The Designer, partnered with a Content Strategist, will work collaboratively with an agency & client Agile Team, consisting of experts from Brand, Creative, Media, Insight & Analytics. This Agile team is looking for a creative team that can support creative strategy and development for rapid, iterative testing.
KEY RESPONSIBILITIES
The Designer is responsible for the concepting and design of digital content across a variety of asset types. This role will partner closely with a dedicated Digital Content Strategist and collaborate with the media team, offshore Global Production Hub and on-site studio to deliver high-quality agile digital content in servicing GSK Consumer Healthcare’s Performance Marketing division. This all-new role will befit someone with a start-up mindset and approach; created to service GSK’s Performance Marketing team as it relates to agile digital content marketing and testing environments. This role will allow for ample autonomy to shape the various types of content that is served up to our multiple audiences. This Designer will be responsible for the development of all agile content and ensure timely and quality delivery of said content.
Qualifications
- 3-5 years experience as a Graphic Designer
- Design overall creative test assets incl. aesthetics, typography, color, brand, iconography, imagery, layout and concept sophistication (Owner of the brand’s VBL – Visual Brand Language/Design Guidelines)
- Work across asset types (static, video, animation); review existing content and identify how to pivot into “testable” assets
- Comfortable challenging content strategist and brand team and asking the right questions to push work forward
- Strong conceptual, composition, photo art direction and ideation skills – digitally native, understand what works in key digital platforms, yet able to think about the overall design and voice to break through anywhere
- Well-versed in best practices for various digital social media deliverables – video and display
- Detail-oriented – very diligent about keeping track of and properly naming files and versions based on the quick turn changes coming out of the daily check ins
- Digital portfolio that showcases a variety professional design projects. The ideal candidate will have digital, social, web, and motion.
- Hands-on experience with creative graphic production design software and image editing software (e.g., InDesign, Photoshop and Adobe Illustrator, After Effects)
- Basic knowledge of HTML and banner development
- Critical Thinking / using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to opportunities
- Ability to manage multiple creative projects
- Bachelors, BFA, degree preferred, majoring in art, graphic design, or advertising
- Experience working in an agency or in-house design department
Additional Information
All your information will be kept confidential according to EEO guidelines.