What are the responsibilities and job description for the Director of Marketing position at ResolveTech Solutions Inc.?
Job Description
We have an internal need for a Director of Marketing role. Please go over the requirement and submit your resume if you are interested.
Position: Marketing Director
Location: Addison, TX
Reports To: CTO
Responsibilities
- Build a digital marketing roadmap
- Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
- Measure ROI and KPIs that tie back to budget forecasts and preparation
- Develop specific campaigns to create and maintain high levels of customer interaction
- Oversee all social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Forecast sales performance trends and act proactively to increase market segment
- Liaise with Product Design and Sales Director to increase client satisfaction through cohesive strategies
- Motivate digital marketing team to achieve goals
- Monitor competition and provide ideas to stand out
- Stay up to date with digital technology developments Requirements
- Proven work experience as a digital marketing director
- Demonstrable experience in designing and implementing successful digital marketing campaigns
- Strong understanding of how all current digital marketing channel’s function
- Solid knowledge of online marketing tools and best practices
- Hands on experience with SEO/SEM, Google Analytics and CRM software
- Familiarity with web design
- Excellent analytical and project management skills
- Strong team management and communication (written and verbal) skills
- BSc degree in Marketing, Digital technologies or relevant field
Salary : $100,000 - $120,000
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