Digital Media Specialist

Flint Group is looking for a Digital Media Specialist with a passion for delivering exceptional results through innovative strategies and campaigns. As our Digital Media Specialist, you’ll play a crucial role in developing and implementing digital media strategies for our clients. We’re looking for someone who thrives in a collaborative, dynamic environment and is passionate about making a significant impact on our clients’ digital success. 

What You'll Do 

• Work closely with Media Planners to create detailed campaign plans, including budget allocation, targeting strategies, ad formats, and messaging.
• Set up, manage, and optimize digital advertising campaigns across various platforms, such as Google Ads, Facebook Ads, LinkedIn Ads, and programmatic advertising platforms.
• Monitor campaign performance and make data-driven optimizations to improve key performance indicators like click-through rates, conversation rates and return on ad spend.
• Ensure campaigns are delivered on time, within budget, and in accordance with client expectations.

What We Need 

• Up-to-date knowledge of the latest trends, tools, and best practices in digital advertising and media.
• Willingness to conduct research on emerging technologies and platforms to identify innovative opportunities for clients.
• Provide thought leadership within the agency and contribute to the development of digital media strategies and capabilities.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Strong communication skills, both written and verbal, with the ability to present complex ideas and campaign results to clients.

Who You Are 

• Bachelor’s degree in marketing, advertising, communications, or related field.
• Proven experience in digital media or similar role within a marketing agency or related industry.
• In-depth knowledge of digital advertising platforms.
• Excellent understanding of digital marketing concepts, including audience targeting, segmentation and campaign optimization.
• Familiarity with SEO principles, social media marketing, content marketing and email marketing.
• Relevant certifications (e.g., Google Ads, Facebook Blueprint) are highly desirable.