What are the responsibilities and job description for the Social Media Strategist position at SBMG?
Do you have a passion for social media and a knack for crafting engaging content? Are you a wiz at understanding online trends and turning them into strategic campaigns? If so, then we want to hear from you!
We're looking for a creative and analytical Social Media Strategist to join our team and help us build a strong and vibrant online presence. In this role, you'll be responsible for developing and implementing our social media strategy across all major platforms (think Facebook, Instagram, Twitter, etc.). You'll also be tasked with creating high-quality content that resonates with our target audience and drives engagement.
Location: Charlotte, NC or Rochester NY
Responsibilities:
- Develop and implement a data-driven social media strategy aligned with our overall marketing goals.
- Conduct in-depth audience research to understand their needs and interests.
- Create engaging and creative content across various social media platforms.
- Manage a social media content calendar and schedule posts in advance.
- Monitor social media trends and identify opportunities to leverage them for our brand.
- Analyze social media data and metrics to measure the success of campaigns.
- Generate reports on social media performance and make recommendations for improvement.
- Collaborate with other marketing teams to ensure a cohesive brand voice across all channels.
- Stay up-to-date on the latest social media tools and technologies.
- Respond to comments and messages from followers in a timely and professional manner.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field (preferred).
- 2 years of experience in social media marketing.
- Strong understanding of social media best practices and algorithms.
- Excellent writing and communication skills.
- Proven ability to create engaging and creative social media content (text, images, videos).
- Experience with social media analytics tools.
- Ability to work independently and manage multiple projects simultaneously.
- A passion for social media and a keen eye for trends.
Bonus points if you have:
- Experience with influencer marketing.
- Experience with social media advertising.
- Knowledge of SEO best practices.
- A strong understanding of our industry.
We offer a competitive salary and benefits package, as well as the opportunity to work in a fast-paced and dynamic environment. If you're ready to take your social media skills to the next level, we encourage you to apply!
Job Type: Full-time
Pay: From $55,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Experience:
- Marketing: 1 year (Preferred)
Work Location: In person
Salary : $55,000