What are the responsibilities and job description for the Marketing Director position at Skeleton Key?
Job Description
Ideal Candidate: Experience executing B2B marketing strategy execution, especially in professional services.
We are a technology consultancy providing businesses with custom software development and application hosting. We seek a full-time Marketing Director to join our team and oversee the execution, delivery, and ongoing development of the B2B marketing strategy and execution across multiple channels. The ideal person for this position will be a collaborative, focused individual driven to achieve exceptional marketing results for our company.
http://www.skeletonkey.com
http://www.skeletonkey.com
Ideal Candidate: Experience executing B2B marketing strategy execution, especially in professional services.
We are a technology consultancy providing businesses with custom software development and application hosting. We seek a full-time Marketing Director to join our team and oversee the execution, delivery, and ongoing development of the B2B marketing strategy and execution across multiple channels. The ideal person for this position will be a collaborative, focused individual driven to achieve exceptional marketing results for our company.
- This role will start 100% in the office; however, after the first six (6) months, we will consider a hybrid WFH arrangement. Working hours are Central Time.
- Execute and optimize the marketing strategy.
- Monitor the performance of marketing campaigns and initiatives, monitoring key metrics and client-engagement rates.
- Work closely with cross-functional teams, such as copywriting and design, to execute marketing strategy and create needed content.
- Keep current with market trends and strategies to ensure the marketing efforts remain competitive and relevant.
- Assist with public events, coordination of company swag and related requests.
- Publish weekly blogs (execution focus).
- Publish monthly newsletters (execution focus).
- Publish ad-hoc announcements to our mailing lists.
- Maintain and publish content on our website and social media channels.
- Define and possibly create automated workflows in HubSpot (or leverage our external specialist if needed)
- Manage channel partnership information.
- Bachelor's degree in Marketing, Advertising, or equivalent experience.
- Experience with B2B marketing to target industry-specific prospects
- Experience with marketing strategy & campaign development.
- Strong communication and organizational skills.
- Strong writing and presentation skills.
- The ability to manage multiple projects while coordinating with internal teams to stay on the marketing schedule.
- Ability to act independently while working within a team.
- Expertise working in HubSpot (how to reach the right audience, analysis of which articles and blog posts garner the most traction, creating workflow automations).
- Familiarity with EOS (we run on it)
- A sense of humor.
- Flexible schedule
- Baby- and pet-friendly office (for both RTW and WFH)
- Open and accountable culture (i.e., Open Book Management and EOS)
- Competitive salary (depending on experience) plus eligibility for our profit-sharing plan
- A choice of Medical plans and a premium allowance big enough to cover the team member on every plan, a spouse, children, or the entire family on several plans.
- Dental & Vision plan coverage for the entire family
- AD&D and Life insurance
- Short-term and Long-Term Disability
- 401K
- Paid time off (vacation, personal time, your birthday, parental leave, and holidays).
- Voluntary AFLAC participation option
- Mentoring and training
- A professional and supportive team atmosphere
http://www.skeletonkey.com
http://www.skeletonkey.com
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