What are the responsibilities and job description for the Email Marketing Expert position at Snap Supplements®?
Company Overview:
Snap Supplements is a fast growing nutrition company in the e-commerce DTC space. We specialize in health and wellness products that promote healthy lifestyles. As we continue to expand, we are seeking a skilled Email Marketing Expert to join our growing team and elevate our Email & SMS programs along with the growing brand.
Job Description:
We are looking for an experienced Email Marketer/Lifecycle CRM specialist with a background in DTC and digital marketing, ideally with experience in the supplement or health industry. The ideal candidate will have a proven track record of creating and executing successful email marketing campaigns that drive engagement, retention, and revenue growth.
Responsibilities:
- Develop and execute comprehensive email marketing strategies that align with our brand and business goals.
- Create compelling and personalized email content, including promotional campaigns, newsletters, and automated email sequences.
- Segment and target email lists to maximize engagement and conversion rates.
- Analyze and report on email campaign performance metrics to identify areas for improvement.
- Conduct A/B testing to optimize email content, subject lines, and send times.
- Stay up-to-date with industry trends and best practices in email marketing.
- Collaborate with the design and content teams to ensure cohesive messaging across all channels.
Requirements:
- 3 years of experience in email marketing for e-commerce DTC, with a preference for experience in the supplements industry.
- Proven success in creating and managing effective email marketing campaigns.
- Strong understanding of email marketing best practices, including deliverability, segmentation, and personalization.
- Proficiency with email marketing platforms (e.g., Klaviyo, Mailchimp, Omnisend, Attentive, etc.) and other analytics tools.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong analytical skills and attention to detail.
What We Offer:
- Competitive salary based on experience and qualifications.
- Comprehensive benefits package including health insurance, retirement plans, and paid time off.
- Opportunities for professional development and career advancement.
- A collaborative and supportive work environment.