What are the responsibilities and job description for the Director position at Spectrum?
MAJOR DUTIES AND RESPONSIBILITIES
Actively and consistently supports all efforts to simplify and enhance the customer experience.
This role will be responsible for identifying and executing on strategic partnerships that drive revenue, enable new products and services, and enhance the user experience across Charter Authorized Retail Partners.
This role will offer an opportunity to influence Spectrum sales and go-to market strategy and lead key initiatives within the channel.
Grow existing partnerships; identify new areas of collaboration, drive consumer awareness, engagement and revenue opportunities with high value partners
Lead the development and oversight of Retail Sales Channel campaigns, marketing operations and analytics, marketing technologies, customer life cycle management, and brand and content and test cycles from inception through implementation and the ongoing working relationship with Retail partners and Store management.
Collaborate with Marketing, Product, Agencies and Print Facilities to execute product positioning, and collateral for the roll out of new products.
Identify opportunity to consistently execute Spectrum brand and merchandising in Retail Partners unique spaces. Scan market trends, source ideas internally and externally and evaluate Spectrum brand to our consumers.
This person will be responsible for enforcing brand messaging, offers and marketing materials for the entire retail partner’s portfolio.
Influence and collaborate extensively with local, regional and corporate stakeholders to leverage functional expertise, gather feedback and share learnings on a periodic basis. Functional areas like research, analytics, Marketing, Retail Strategy, Operations, Multicultural, Agencies, ecommerce, Stores and Product teams need to be pulled in as needed into virtual teams to drive the innovation agenda and progress on key projects.
Identify and qualify new sales opportunities through in-depth knowledge of the customer and market, competitive environment in the marketplace and the financial/strategic value of the opportunity.
Develop strategic partnerships and manage the relationships with Charter Authorized Retail Partners to grow effectiveness of retail channel by continuously monitoring trends, opportunities, issues and performing in-depth needs assessments.
Represent company in the industry, responsible for growing and maintaining the company’s reputation.
Serve as an escalation path for retail sales and internal partners to ensure our products are positioning aligns with brand guidelines, and provide excellent customer service.
Learn and develop further knowledge of new technologies and selling points which includes enhancing expertise in the company’s products and services.
Provide input on training content and process based on collateral, merchandising communication with sales teams, retail partners, industry best practices or recommended process improvements.
Oversee budget process and expenditures while staying within accounting guidelines.
Build a high performance team by recruiting, training and retaining the best talent. Support in the recruitment process as necessary.
Demonstrate company values, foster continuous learning and development, move team forward through change and create a positive work environment where employees are able to enhance their skills and maximize their potential through coaching, training and objective performance management.
Provide guidance, monitor and manage the enforcement of all Company policies.
REQUIRED QUALIFICATIONS
Skills/Abilities and Knowledge
Ability to read, write, speak and understand English
Related Work Experience
Sales management - 8 years
Cable/Telecommunications Industry - 10 years
Program Management – 5 years
Consumer Electronics/Wireless – 10 years
Retail Innovation/Design Customer Experience – 10 years
PREFERRED QUALIFICATIONS
Education
Bachelor’s Degree or equivalent work experience
MBA/Masters preferred
SRL705 313593 313593BR