What are the responsibilities and job description for the Growth Marketer position at Staffmark?
Job Summary
We are currently hiring a Growth Marketer for our Marketing and Talent Journey team, and our ideal candidate will possess a passion for impacting lives and our community. This position’s primary role is to manage our web and social presence to align with our integrated Marketing and Branding strategy, focusing on the website as our primary marketing hub for talent and client attraction, engagement, and organic lead generation. This role is responsible for contributing to digital marketing strategy and for campaign execution and reporting.
Essential Duties
Your Day-to-Day Leadership includes Activities such as these:
- Maintain a deep knowledge of the end-to-end talent journey, including multiple systems, sources, and entry points.
- Contribute to the maintenance of user journey mapping and metrics reporting to include talent acquisition, interview and placements, retention and automated communications and engagement tools.
- Conduct data-driven test and learn pilots to identify measurable ways to improve talent conversion and experience.
- A/B testing on talent communications, for continuous improvement in engagement and established Talent KPIs.
- Monitor and ensure effectiveness of talent acquisition and engagement campaigns in increasing organic talent acquisition and referrals.
- Maintain a deep understanding of user needs as they evolve, including talent, recruiters, and customers; align systems and processes to meet these needs.
- Collaborate with marketing and communications team members to ensure engaging and relevant content, and communications frequency.
Competencies
Competencies we value for this role include:
Eight years of experience in automated marketing, lead generation, communications, talent acquisition, or related functions. Prior experience with automated marketing tools, such as Hubspot, Marketo, Sense, etc. Experience using Excel for marketing campaign analytics and reporting. The ability to manage programs independently, to analyze data performance and identify actions for improvement. Effectively prioritize in a multi-task environment, work under pressure and be very detail oriented. You’ll need to be innovative, automate processes, create efficiencies, and have the commitment to continuous improvement. Have strong written and oral communication skills and have proven, strong organizational skills.
Culture
The Staffmark Group experience is more than just a job.
- Opportunity. We are proud to be a part of RGF Staffing, a Recruit Holdings Co., Ltd., company – one of the largest staffing firms in the world. As an active contributor to the company, professional development and career advancement opportunities will be within your grasp!
- Award-winning teamwork. We have earned industry-leading recognition, such as ClearlyRated’s Best of Staffing Client Diamond and Best of Staffing Talent Awards.
- A commitment to diversity and inclusion. An equitable, inclusive, and diverse work environment are critical to the mission, vision, and values of our company. We strive to foster authentic belonging for all the lives we touch. We are committed to supporting the diversity of each of our employees, and celebrating the inclusion of all types of thought, differences, and voices. We celebrate our differences and capitalize on them to promote creativity and equality, and to help change our world for the better. Every individual who works with us will be treated with respect, without exception.
- An engaging culture. Do you do your best work when you are challenged, inspired, and having fun? Us too! That is why the tenure of our employees is well-above the industry average.
- Training and support excellence. Bring your talent and commitment, and we'll provide the tools and resources you need to be successful on the job.
- Longevity and security – with over 50 years in the business and a national network of over 400 locations, we offer unlimited opportunities with tremendous growth potential.
- Learn more about us at www.staffmarkgroup.com
Required Language
and our parent company, Staffmark Group, LLC, is an Equal Opportunity Employer offering employment without regard for race, color, religious creed, national origin, ancestry, gender, marital status, age, sexual orientation, sex, gender identity, disability, veteran status, or other legally protected categories.
