Communications & Digital Marketing Specialist

Location :

Wake County, NC

Job Type

Permanent Full-Time

Job Number

24-06564 SHP 65017502

Department

Dept of State Treasurer

Division

State Health Plan

Opening Date

05/10/2024

Closing Date

5/24/2024 5:00 PM Eastern

Job Class Title

Customer Experience Specialist

Position Number

65017502

Section

Customer Experience & Communications

Salary Grade

Flat Rate

Description of Work

Join the State Health Plan as a

Communications & Digital Marketing Specialist!

We're seeking a creative and strategic thinker to manage our social media presence, produce stunning graphics and videos, and lead our e-communication efforts.

This is a full-time position (40 hours per week) with , including health insurance, paid vacation, paid sick time, paid holidays, as well as retirement.

**This position has a recruitment range of $40,000 - $60,000 **

This position has been designated as Exempt in accordance with North Carolina General Statute

• 126-5 (c1) (24).; In furtherance of the Department of State Treasurer's existing ethics and transparency programs, this position is subject to the ethics and conflict of interest requirements of the Department of State Treasurer Supplemental Ethics Policy
  
  

(Tier 2 Ethics Policy)

The Communications & Digital Marketing Specialist partners with the Customer Experience and Communications Team to develop and disseminate various types of information using a wide variety of communication methods and media to educate members and increase their awareness of State Health Plan benefits.

In this role you will:Manage and oversee all social media accounts, which includes creating compelling content, analyzing metrics to assess the effectiveness of campaigns, and adjust strategies accordingly.Use a variety of technical skills to complete graphics and video production, including Adobe Premier, After Effects, Photoshop, Illustrator, and InDesign for digital and printed materials.Lead the external newsletter/e-communication strategy, which includes serving as a writer and editor for the Plan's two electronic monthly newsletters.Serve as the internal communication lead, managing the staff's internal newsletter, ensuring information related to the Plan available on the department's intranet is accurate and updated.Assist with the development of materials for initiatives including video scripts, telephone town hall scripts, narrating audio PowerPoint presentations, and updating the Plan's website as needed with new information.About Us The for Teachers and State Employees, a division of the Department of State Treasurer (DST), provides health care coverage to more than 743,000 teachers and local school personnel, state employees, retirees, current and former lawmakers, state university and community college faculty and staff, and their dependents.

The

Customer Experience and Communications Team

is responsible for responding to members, employing unit, and Health Benefits Representative (HBR) legislative inquiries, along with the planning and implementation of communication and marketing efforts for Plan benefits, programs, and policies, to ensure the best overall member experience.Knowledge, Skills and Abilities / Competencies

Experience in writing and developing marketing (digital and print) materials.Experience in video production and editing.Experience with principles of graphic design.Knowledge of Microsoft Office.Experience with Adobe Creative Suite (Adobe Premier, After Effects, Photoshop, Illustrator, InDesign, etc.) for digital and printed materials.Demonstrated success in creating ideas and scripts in working with complex ideas.Demonstrated ability to meet deadlines while maintaining attention to detail.Management PreferencesExperience in health care, insurance, benefits, or related industry.Experience in developing and writing communication and marketing materials related to health care, health insurance, or benefits.Minimum Education and Experience Requirements

Graduation from a four-year college or university and at least three years of related experience.Supplemental and Contact Information

This position is subject to a criminal history background check through CastleBranch. In addition, one or more of the following may also be reviewed, depending on the nature and requirements of the position: employment history, professional references, credit history, and educational verification (i.e., degree, license, or official transcript). Applicants will be required to pass the background check to the satisfaction of the North Carolina Department of State Treasurer. All offers of employment are conditional until the satisfactory completion of the background check.

This office uses the Merit-Based Recruitment and Selection Plan to fill positions with highly qualified individuals. All applicants must complete and submit a State application for employment using the NEOGOV Online Job Application System ( ) for the State of North Carolina. To receive credit for your work history and credentials, you must list the information on the online application form. Any information omitted from the application cannot be considered in screening for qualifying credit. Attached or incorporated resumes (including Text resumes on application form) WILL NOT be used for screening for qualifying credit. Please make sure you complete the application in full. For additional information about applications and processes with the state of NC Please visit

:The State of North Carolina, and the Department of State Treasurer, is an Equal Opportunity Employer:

Applicants requesting and receiving an accommodation under the Americans with Disabilities Act (ADA) are eligible to submit paper applications via mail or by fax reference the contact information below. All applicants should indicate the position number and job title in the section "Jobs Applied For".Applicants seeking Veteran's Preference must attach a DD 214 Form, Certificate of Release or Discharge from Active Duty along with your application.Applicants seeking National Guard Preference

North Carolina Army National GuardNorth Carolina Air National Guard

Must attach a copy of the NGB 23A (RPAS) or a copy of the DD256 or NGB 22 along with your application.

"See Resume" or "See Attachment" will NOT be accepted and will be considered an incomplete application and will not be processed. Other attachments will also be accepted, but not used in screening for qualifying credit.

Please Note, Foreign Degrees Require An Official Evaluation For U.S. Equivalency, And Must Be Submitted To Human Resources For Verification. There Are Several Organizations That Perform This Specialized Service, Feel Free To Use Any Service Of Your Choosing. For Your Convenience a Couple Are Listed Below

International Education Research Foundation - (310) 258-9451 orWorld Education Services Inc. - (212) 966-6311 or

Due to the volume of applications received, we are unable to provide information regarding the status of your application over the phone. To check the status of your application, please log in to your account and click "Application Status". It is not necessary to contact the Human Resources Office to check the status of an application.

If you are having technical issues submitting your application, please call the NeoGov Help Line at 855-524-5627. If there are any questions about this posting, other than your application status, please email Department of State Treasurer at .

NOTE: For temporary, contract or other supplemental staffing appointments:There are no paid leave, retirement or other benefits associated with these appointment types.

For permanent and time-limited appointments:Eligible employees have benefits that include employee health insurance options, standard and supplemental retirement plans, NC Flex (a variety of high-quality, low-cost benefits on a pre-tax basis), and paid vacation, sick, and community service leave, to name a few. Paid parental leave is available for eligible employees. Some benefits require 30 hours work/week for participation.

01

How many years of experience do you have in developing professional high-quality communication materials, including printed materials, videos, digital graphics, scripts, and responsive web content, using Adobe Creative Suite (Adobe Premier, After Effects, Photoshop, Illustrator, InDesign)?

5 or more years3 - 4 years1 - 2 yearsLess than 1 year

02

Please describe your experience with writing, graphic design or any other relevant experience for this position. Answer 'N/A' if you have no work experience. (You must show all related experience in the job duties section in order to receive credit.)

03

Candidates selected to interview will be required to bring samples of their work (print or digital). Please select "Yes" if you have samples available, or "No" if you do not.

YesNo

04

If offered this position, will you accept an offer within the posted recruitment range of $40,000 - $60,000?

YesNo

05

Are you eligible to work for any employer in the US, now and in the future, without work authorization sponsorship?

YesNo

06

Answers to supplemental questions are not a substitute for providing all relevant information within the body of your application.

In order to receive credit for the supplemental questions in which you answered yes, you must provide supporting information within the body of the application, to support your answer. Your application should also reflect all education and all professional work experience acquired

Including High School And All Degrees . It Is Critical To Our Screening And Salary Determination Process That Applications Contain Comprehensive Candidate Information. Have You Provided Such Information Within The Body Of The Application? (Information Should Be Provided In The Appropriate Areas, To Include The Following

Education - including high school, Work Experience - each position should be listed separately , Certificates & Licenses, Skills).

YesNo

Required Question