What are the responsibilities and job description for the Marketing Analyst (Remote) position at The Krazy Coupon Lady?
KCL started in 2009 when two stay-at-home moms decided to cut their grocery bill through couponing. Then they decided to blog about it. We’ve been enabling smart people to live like rich people ever since. In a nutshell: we make it easy to shop smarter.
Krazy Coupon Lady is looking for a talented, highly motivated, and creative Sales & Marketing Business Analyst. In this role you will keep your eyes on all things data-related as it pertains to supporting our sales team. You will partner with Sales and Marketing to understand the needs and wants of the KCL market, and the needs and wants of our current and prospective clients, and then combine that knowledge with your data digging and create visuals and presentations. You will be the go-to person for our sales team so they have the knowledge, tools and supporting marketing materials to communicate and share with external clients about the KCL offerings.
KCL will currently consider applicants who reside in the following states: Arkansas, Florida, Georgia, Idaho, Illinois, Ohio, Washington, Wisconsin, South Dakota or Utah.
In this role you will:
- Support Internal Sales Initiatives
- Become an expert on reporting in Looker, Salesforce, and other KCL tools.
- Become familiar with all sales territories and sales goals down to the representative level and be able to mine data to compare performance to said goal.
- Partner closely with sales leadership to develop actionable, measurable projects and programs to support strategic initiatives that drive growth.
- Lead the development of new reporting and dashboards to analyze our sales and customer success effectiveness. Manage the accuracy and efficient distribution of reports and other business insights essential to the sales and customer success organization.
- Work as a collaborative teammate to support sales, customer growth, and retention through data strategy, operational processes and reporting.
- Develop and maintain a program that ensures access and adoption to high quality and accurate information and materials.
- Create and moderate internal and external content and provide training on processes, best practices, and internal tooling.
- Support External Sales Initiatives
- Create consumable, data-driven presentation decks to be delivered by sales people to external clients.
- Partner with sales stakeholders to create new dashboards, reports and analysis that will be used day-to-day by the sales team for internal and external consumption.
- Analyze user behavior to identify patterns, uncover opportunities, and create a shared understanding of how our subscribers are engaging with the platform.
About You
- Bachelors in Mathematics, Computer Science, Statistics or equivalent experience.
- 2 years of analytical experience at a growing company in a sales, marketing or analyst role, preferred.
- Good presentation and communication skills with the ability to explain complex analytical concepts to people from other fields.
- Familiarity with data exploration and data visualization tools like Looker.
- Ability to create visually appealing, easy to understand, data-heavy presentations for a variety of audiences.
- Strong communication skills, as well as written and verbal presentation skills.
- Intellectual curiosity, entrepreneurial drive, innovative structured thinking, and problem-solving skills.
- Exceptional attention to detail.
- Ability to work both independently on projects and collaborate with a team.
About KCL
We’ve built a unique company culture that combines sarcasm and shenanigans with high productivity and innovation. Our headquarters sits on the greenbelt adjacent to the beautiful Boise River in Eagle, Idaho and we currently have employees in over 12 states all across the US.
We’re looking for self-motivated individuals who can work in a scrappy, fast-paced environment, where egos and org charts are not allowed. If you’ve got brains plus drive and you can admit three work tasks you’re genuinely bad at, you have the self-awareness we’re looking for. At KCL, we never expect perfection, only humility and transparency.
If you like autonomy and a challenge, we think you’ll love it here.