Marketing Analyst

Who are we? 

Thesis, a digital agency in Portland, OR. We’re hell-bent on humanizing the relationship between people and brands, which starts with our teams: real people making real work. Come as you are. Bring what you bring. We’ve been around for 20 years. In contrast to our former identity that reflected what we do, we chose the name Thesis as it better represents how we do it: a full-service agency believing our strength is in our approach—believing how the work we make is only as strong as the thought—and data—we put behind it. That sounds intense. But make no mistake, we also play real hard. All while respecting work-life boundaries.

Who You Are:

We’re looking for ambassadors of data & marketing aptitude -- analytical aficionados -- channel agnostic champions who crave innovative solutions to our client's challenges.  If you’re looking for a mix of marketing flair with the language of analytics while questioning what’s behind the scenes… this may be the role for you.  

We’re looking for people who are enthusiastic, intellectually curious and confident in both marketing and data analysis; with an emphasis on understanding marketing needs, ensuring their success in data interpretation and usage, and telling informative stories to marketing functions. A deep understanding of data from marketing channels, content/creative, and audiences along with ways to leverage marketing tools/process. 

You're informed by the data, but not constrained by it. You’re a thinker and know how to deliver compelling insights.

What You Will Be Doing:

Interfacing with Consumer Direct Marketing and Creative Studio teams to understand their needs and drive adoption of insights.  Tasked with identifying opportunities and marketing data to influence decision-making. This role also requires someone who will be able to work cross functionally with a variety of teams, including digital product managers, other analysts and creative teams to shape recommendations that will drive the future landscape of client-related content. 

Marketing Optimization: Translating consumer insights, which could include journeys, marketing channels, seasonal insights. You’ll stay up-to-date with digital marketing and channel trends. You understand contemporary best practices, but know when to ignore them in pursuit of innovation. 

• Bringing the brand to life with compelling copy, assets, and experiences
• Comfortable collaborating across marketing channels and different forms of content
• Works closely with client marketing data to synthesize observations using both qualitative and quantitative methodologies.
• Storytelling your way through marketing trends and datasets.

Collaboration: You’ll have the opportunity to work with brilliant minds across multiple disciplines and marketing functions, proactively identifying broader opportunities. By partnering with cross-functional teams, you refine digital brand experiences through technology, design and content.  

• Guiding brand teams through smarter strategies and up-to-date digital trends

Requirements:

• BA/BS degree or equivalent work experience
• 3-5 years experience in marketing analytics/ analysis, digital marketing, and/or content strategy
• Keynote, Analytics tools (e.g. Adobe, Google, etc.), past experience with media or web data.  
• Exceptional project management skills with a keen eye for detail
• Experience with creative storytelling, synthesizing channel insights, and the ability to bring consumer data to life for marketing stakeholders
• Strong communication and interpersonal skills
• Former agency experience (digital media) strongly encouraged to assist in navigating client/ agency stakeholder asks and projects
• Ability to work in fast-paced and dynamic environment; self-starter, proven track record working across complex cross-functional teams

But even better, you have experience with:

• Qualitative and/or quantitative research experience 
• A/B testing experience (.com, apps, email, push notifications, social platforms)
• Athletic retail industry - understanding of athletic consumer mindsets and industry trends

Still with us? 

Cool! Let's talk.

Workplace equity is not a single checkbox.

It's a new way of thinking, of working, and of moving through the world. At Thesis, we prioritize diversity, equity, and inclusion. You'll see this in our hiring practices, growth plans, and workplace programs—because our agency, our work, and our society are better when diverse perspectives come together.

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