Marketing specialist

Twine Chart
Orlando, FL Full Time
POSTED ON 6/11/2024 CLOSED ON 6/27/2024

What are the responsibilities and job description for the Marketing specialist position at Twine Chart?

At Twine Chart we don't just writewords we craft experiences. Our team of passionatewordsmiths is dedicated to transforming ideas into captivatingnarratives that resonate with your audience.

Whether you needcompelling website content engaging social media posts orpersuasive marketing copy we have the expertise to elevate yourbrand and leave a lasting impression.

Job Description :

TwineChart is seeking a talented and dynamic MarketingSpecialist to join our team in Orlando FL. As a MarketingSpecialist you will play a crucial role in developing and executingmarketing strategies to promote our cuttingedge data visualizationand analytics solutions.

You will work closely with crossfunctionalteams to drive brand awareness engage with our target audience andgenerate leads.

Salary : $55000 $70000annually

Key Responsibilities :

CampaignManagement :

  • Plancreate and execute multichannel marketing campaigns to promoteTwineChart’s products and services.
  • Monitor and analyze the performance of marketingcampaigns adjusting strategies as necessary to achieveKPIs.

Content Creation :

  • Develop compelling content for variousmarketing channels including blogs social media email newslettersand website.
  • Collaborate with the design teamto create visually appealing marketing materials.

DigitalMarketing :

  • Manage andoptimize our online presence including the company website SEO SEMand social media platforms.
  • Utilize tools suchas Google Analytics Google Ads and social media analytics to trackand report on campaign performance.

LeadGeneration :

  • Developand implement strategies to generate and nurture leads throughdigital marketing events webinars and other channels.
  • Work with the sales team to ensure a smooth transition ofqualified leads.

Market Research :

  • Conduct market research to identify trendsopportunities and competitive landscape.
  • Provide insights and recommendations based on market datato inform marketing strategies.

BrandManagement :

  • Ensureconsistent messaging and branding across all marketing materialsand channels.

Qualifications :

  • Bachelor’s degree in Marketing BusinessCommunications or a related field.
  • Strongunderstanding of digital marketing concepts best practices andtools.
  • Proficient in marketing software andtools such as Google Analytics Google Ads social media platformsand CRM systems.
  • Excellent written and verbalcommunication skills.
  • Creative thinker withstrong analytical skills and attention to detail.
  • Ability to work independently and collaboratively in afastpaced environment.
  • Proven track record ofmanaging and optimizing marketing campaigns to achieve desiredoutcomes.

Benefits :

  • Health Insurance : Comprehensive health dental and vision insurance plans.
  • Retirement : 401(k) plan withcompany match.
  • Paid TimeOff : Generous PTO including vacation sick leave andholidays.
  • ProfessionalDevelopment : Opportunities for ongoing training anddevelopment.
  • Flexible WorkHours : Flexible scheduling to promote worklifebalance.
  • AdditionalPerks : Employee wellness programs teambuildingactivities and a collaborative work environment.

TwineChart is committed to fostering a diverseand inclusive workplace. We encourage applicants from allbackgrounds to apply.

Last updated : 2024-06-11

Salary : $55,000 - $70,000

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