Marketing Operations Manager - Minnetonka, MN

This isn't packaged goods. It's a bigger challenge than that. Here you're making a difference in people's lives, starting with your own. Join us and start doing your life's best work.(sm)

Primary Responsibilities:

• Drive operational discipline and efficiencies through the continued development and evolution of a marketing tech stack
• Work across marketing groups to develop and maintain best in class workflow and processes
• Evaluate and recommend next generation tools and technologies
• Possess an understating of the creative process
• Support large, complex enterprise programs to achieve key business, consumer and technology objectives
• Collaborate & direct cross-functional and / or cross-segment teams
• Influence senior leadership to adopt new ideas, products, and / or approaches
• Responsible for overall coordination, status reporting and stability of program work efforts
• Deliver programs on time, within budget, and to the stated deliverables through the use of structured program / project management processes
• Responsible for assembling  all planning, directing and monitoring work efforts on a daily basis, identifying resource needs, performing quality reviews, and escalating issues appropriately
• Responsible for tracking key program deliverables and adjusting project plans and/or resources to meet the needs of the customers
• Coordinates communication with all areas of the enterprise that impacts scope, budget, and resources of the work being managed

Focus Areas:

• Development of a comprehensive content ecosystem
  • Lead the implementation of  a Content Management System
• Modernize the marketing workflow process
  • Assist primary users and SMEs with process review, enhancement roadmap recommendations, template creation, identification of best practices and SOP development
  • Advise teams on tool administration and admin support role functions
• Manage integration points
  • Identify opportunities to integrate tools across system
  • Prioritize based on business impact, cost and timing
• Vendor Management
  • Serve as liaison and primary point person for vendors
  • Lead contract executions and renewal
  • Mange seat licenses (where appropriate)
  • Partner with ES&P to hold QBRs with key suppliers
  • Budget tracking
• Data Analytics & KPIs:
  • Support leaders in the development of data and reporting structures to measure effectiveness of functions and assets

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

• Bachelor’s degree
• 3 years of Program & Project Management experience, process improvement or portfolio management in a large matrix / enterprise environment (preferably in healthcare or related industry)
• 3 years of proficiency in Microsoft office suite including MS Project, Word, Excel, Outlook and PowerPoint
• Demonstrated Marketing Technology stack Infrastructure experience
• Budget tracking and complex cost benefit analysis $3-5M or more
• Ability to build and manage relationships across a large enterprise
• C-level interface and presentation skills 
• Solid analytical and problem-solving skills
• Ability to be flexible and work with ambiguity
• Full COVID-19 vaccination is an essential requirement of this role. UnitedHealth Group will adhere to all federal, state and local regulations as well as all client requirements and will obtain necessary proof of vaccination prior to employment to ensure compliance

Preferred Qualifications:

• 3 years of experience demonstrating organization skills
• 3 years of experience influencing and collaborating with others
• Experience with capabilities Adobe Experience Manager; Workfront; Jira; Google Analytics; and other content management; workflow management; and analytics software

To protect the health and safety of our workforce, patients and communities we serve, UnitedHealth Group and its affiliate companies now require all employees to disclose COVID-19 vaccination status prior to beginning employment. In addition, some roles require full COVID-19 vaccination as an essential job function. UnitedHealth Group adheres to all federal, state and local COVID-19 vaccination regulations as well as all client COVID-19 vaccination requirements and will obtain the necessary information from candidates prior to employment to ensure compliance. Candidates must be able to perform all essential job functions with or without reasonable accommodation. Failure to meet the vaccination requirement may result in rescission of an employment offer or termination of employment.

Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.