Membership Manager - Cal Performances (7547U) 33731

Membership Manager - Cal Performances (7547U) 33731 About Berkeley

At the University of California, Berkeley, we are committed to creating a community that fosters equity of experience and opportunity, and ensures that students, faculty, and staff of all backgrounds feel safe, welcome and included. Our culture of openness, freedom and belonging make it a special place for students, faculty and staff.

The University of California, Berkeley, is one of the world's leading institutions of higher education, distinguished by its combination of internationally recognized academic and research excellence; the transformative opportunity it provides to a large and diverse student body; its public mission and commitment to equity and social justice; and its roots in the California experience, animated by such values as innovation, questioning the status quo, and respect for the environment and nature. Since its founding in 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world.

We are looking for equity-minded applicants who represent the full diversity of California and who demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds present in our community. When you join the team at Berkeley, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, staff, students and community partners. In deciding whether to apply for a position at Berkeley, you are strongly encouraged to consider whether your values align with our Guiding Values and Principles , our Principles of Community , and our Strategic Plan .

Departmental Overview

Cal Performances is the performing arts presenting, commissioning and producing organization based at the University of California, Berkeley. The mission of Cal Performances is to produce and present performances of the highest artistic quality, enhanced by programs that explore compelling intersections of education and the performing arts. Cal Performances fulfills this mission by presenting, producing, and commissioning outstanding artists, both renowned and emerging, to serve the University and the broader public though performances and education and community programs. Please visit https://calperformances.org/ to learn more about Cal Performances and other exciting Cal Performances employment opportunities.

The Membership Manager reports to the Director of Individual Giving and Special Events and is an integral member of the Individual Giving team. The Membership Manager plans, administers, and implements a well-defined and established membership fundraising program through regular benchmarking and evaluation; engaging membership and annual fund campaigns; and timely, well-crafted communications. Success requires the ability to inspire thoughtful collaboration with colleagues in the Development, Marketing, Box Office, Operations, and Artistic Planning departments and a strong understanding of the motivations of a curious, diverse, and deeply engaged base of performing arts fans.

Application Review Date

The First Review Date for this job is: April 18, 2022

Responsibilities

Duties include but are not limited to:
Working closely with the Individual Giving team, manage and administer membership operations for the Friends and Producer's Circle programs and develop comprehensive strategies to grow revenue by increasing renewal rates, encouraging upgrades, and acquiring new donors.
Produce compelling membership solicitations for both Friends and Producer's Circle programs-including monthly renewal and yearly acquisition appeals-and annual fund appeals.
Conceptualize, implement, and evaluate communication strategies designed to grow our base of support through direct mail, telemarketing, email, website and social media, online advertising, and/or other communication channels.
Ensure Cal Performances' member benefits packages and promotional materials remain current, attractive, consistent, and competitive over time.
Manage a robust calendar of membership events-including intermission receptions, open rehearsals, and our annual Friends Appreciation Concert-designed to engage and steward members and donors at every level. Coordinate all event logistics including scheduling, invitation design process, catering, and coordination with artistic planning, production, and front-of-house teams.
Work collaboratively with development as well as marketing and communications colleagues to ensure Cal Performances' case for support is front and center with our patrons and potential donors.
Interact with members and donors in person, by phone, and via email to provide exceptional stewardship and encourage greater loyalty and engagement.
Identify prospective Producer's Circle donors within the Friends pool (and any other members ready to upgrade) and work in close collaboration with the Individual Giving Officer to advance donors up the pipeline
Work with the Director of Individual Giving and Special Events to prepare income projections, determine budgets, and monitor membership expenses throughout the year.
Maintain the Tessitura database functions that support our membership benefits and gift administration systems, and work closely with the Patron Services Associate to ensure courteous and timely administration of member benefits, including: priority ticketing, donor reserved parking, gift and pledge administration, and acknowledgment letter generation and mailing.

Required Qualifications

Minimum of 3 years of fundraising experience.
Experience running a highly successful membership/engagement program for a cultural or entertainment organization, including significant direct marketing experience.
Event planning and project management expertise.
Strong attention to detail, the ability to prioritize and organize multiple projects.
Ability to work well with diverse personalities across position levels and departments.
Extensive experience with Tessitura (preferred) or other customer relationship management databases.
Excellent written and verbal communications skills, including experience with content development, writing, and editing.
Ability to work a flexible schedule. Weekend and evening work will be required.
Passion for the performing arts.

Salary & Benefits

For information on the comprehensive benefits package offered by the University visit:

https://ucnet.universityofcalifornia.edu/compensation-and-benefits/index.html