What are the responsibilities and job description for the Event Marketing Manager position at Upwards (formerly WeeCare)?
Ranked #292 on Inc. 5000 Fastest-Growing Private Companies
About Upwards:
Upwards (upwards.com) is a fast-growing Los Angeles-based startup transforming childcare in the United States. Backed by top investors and VCs, we're making childcare accessible to all families by connecting families, caregivers, employers, and governments to offer benefits programs that meet ever-evolving family needs.
It is our mission to solve care for good.
The role of the Event Marketing Manager:
The Event Marketing Manager will be responsible for planning, organizing, and executing a broad range of events for departments across the company. This role requires meticulous attention to detail, strong organizational skills, and the ability to manage all aspects of event logistics from start to finish, from vendor coordination to on-site setup.
In this role, you will:
- Lead the strategy, planning, organization, and execution of all events (virtual and in-person), including enterprise industry events, conferences, trade shows, and community events.
- Collaborate with the marketing team and other team leaders to strategize for upcoming events, ensuring they are aligned with company and client objectives.
- Coordinate event marketing and promotional materials to drive attendance and engagement.
- Manage the coordination of several events simultaneously.
- Build strong relationships with vendors, suppliers, key internal and external stakeholders to secure resources.
- Educate and set up for success internal teams and thought leaders ahead of, at, and after events take place.
- Travel to events and oversee set-up, production, and breakdown, ensuring processes run smoothly.
- Conduct in-depth post-event evaluations to analyze success, gather feedback, and identify areas for improvement.
You'll excel at this role if you have:
- 3-5 years of experience leading event management/marketing, preferably for both B2B and B2C.
- Proven experience planning and executing events from start to finish.
- Extreme attention to detail to ensure nothing falls through the cracks.
- Strong organizational and time management skills, with the ability to meet quick turnaround times and strict deadlines.
- Nonstop creative thinking to brainstorm event strategies and ensure success for the audience attending (prospective clients, existing clients, families, caregivers, and/or government)
- Knowledge of the childcare industry, HR, and employee benefits.
- Previous startup experience, bonus if it has been in tech.
- Excitement about working in a fast-paced, agile environment with a willingness to strategize and implement new processes.
- A solution-oriented mindset, you are assertive, a quick thinker, and meticulous.
- Exceptional communication and negotiation skills when working with external stakeholders and internal teams.
- Experience with budget management, negotiating contracts, and working with vendors.
- Expertise regarding event marketing techniques and best practices.
- Ability to work well under pressure and adapt to changing circumstances.
What the Interview Process will look like:
- 1st Interview: Senior Public Relations Manager
- 2nd Interview: Take-Home Challenge
- 3rd Interview: Meet various members of the Upwards Team
Let’s talk about the perks at Upwards:
- Salary Range: $65,000 - $80,000
- Comprehensive Benefits - Medical, Vision, Dental, Short and Long Term Disability.
- Parent Leave - Upwards provides a generous 8-week parental leave!
- Monthly Fringe Benefits - Pick something fun for yourself!
- 401K with a 3% Match - You invest in us, we are going to invest in your future.
- Flexible Paid Time Off - We encourage you to take time for yourself.
- Equity - We want our employees to be stakeholders.
- Paid access to co-working spaces - Come join us at WeWork!
- Stipend to outfit your home office - We are 100% remote, so find that comfy chair!
- Yearly professional development stipend - We support career development for all employees.
Compensation determinations rely on various factors, encompassing the position level, the individual's skills, knowledge, and capabilities, the location of the role, internal fairness considerations, and alignment with market data.
Upwards, as an E-Verify participant and equal opportunity employer, does not discriminate based on race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status. Rest assured that all your information will be treated confidentially in accordance with EEO guidelines.
Salary : $70,000 - $90,000