Marketing Analyst

Company Description

Visa is a world leader in digital payments, facilitating more than 215 billion payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive.

When you join Visa, you join a culture of purpose and belonging – where your growth is priority, your identity is embraced, and the work you do matters. We believe that economies that include everyone everywhere, uplift everyone everywhere. Your work will have a direct impact on billions of people around the world – helping unlock financial access to enable the future of money movement.

Join Visa: A Network Working for Everyone.

Job Description

As part of the U.S. Client Marketing team, the Analyst will support the development and implementation of holistic marketing plans to support client, product and payments marketing campaigns in the U.S. with the goal of demonstrating the value Visa brings to clients and cardholders.  Clients may include traditional issuers, co-brand partners, emerging Fintech opportunities, and strategic relationships.

The Analyst will support data-driven marketing initiatives for Visa’s U.S. Merchant clients, including supporting co-brand credit products.  The strategies will drive Visa purchase volume, Value Added Services revenue and overall client engagement. The ideal candidate This must be able to thrive in a dynamic, fast-paced environment. The analyst will be results-oriented, flexible, and have a “can do”, positive attitude. Additionally, the analyst must have a consistent track record in working collaboratively with internal team members and external clients.  The analyst should be detail oriented and thoughtful when preparing materials for clients.  In addition, you should be qualified to communicate directly with clients through weekly conference calls, video conferences, or future in-person meetings. The Analyst will support important administrative functions across multiple platforms including opening and managing budgets, submitting intake forms and financial reporting.

 Essential Functions

• You will support the sell-in and execution of B2B and/or B2C marketing programs for clients by coordinating the activities of internal Visa cross-functional teams and external agency partners

• You will manage agency partners during client program development, including routing materials for review and securing stakeholder approvals

• You will provide project management support for client marketing programs, including running weekly client status calls, drafting agendas and call notes, leading creative development process with the agency, routing materials for necessary approvals, managing post campaign tracking and analytics

• You will work cross-functionally to maintain clear communications and secure internal stakeholder alignment

• You will participate in ideation and development of custom marketing programs across Visa platforms and sponsorship assets

• You will assist with Practice Development opportunities for Client Marketing 

• Development and routing of legal agreements

• Purchase Order creation and management

• Project timeline and budget management

• Program tracking and results management

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Qualifications

Basic Qualifications
• 2 or more years of work experience with a Bachelor’s Degree or an Advanced Degree (e.g. Masters, MBA, JD, MD, or PhD)

Preferred Qualifications
• 3 or more years of work experience with a Bachelor’s Degree or more than 2 years of work experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)
• Your work experience is closely related to marketing and project management
• You have strong written and oral communication skills
• You have prior experience coordinating cross functional, end-to-end projects that included a high level of detail
• You are a team player able to work on multi-part projects across teams and able to ensure project deadlines and budgets are met
• Ability and initiative to self-manage when necessary and ability to multitask to support multiple efforts as needed
• Experience running meetings with internal and external customers and users
• Positive relationship management skills and ability to influence decision makers both internally and externally
• You are proficient in Excel and PowerPoint
• Client-facing experience a plus
• Digital marketing experience a plus

Characteristics:
• You are a strong strategic thinker and problem solver focused on results who approaches any challenge with thoughtfulness, drive and appropriate urgency
• Executive presence and ability to present and represent Visa both internally and with clients
• You are a collaborative and “hands-on” teammate who builds strong relationships internally and externally, and works well under pressure, thriving under tight deadlines
• Uses good judgment and communicates up, down and across effectively
• A real passion for project management and attention to detail
• You have an interest in researching, analyzing trends and interpreting data to uncover insights

Additional Information

Work Hours: Varies upon the needs of the department.

Travel Requirements: This position requires travel 5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting.  The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer.  Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.  Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.