Influencer Marketing Manager

Job Description Our mission is to redefine the home experience with tech and services to create a smarter, greener, safer home that saves our customers money every month. Summary: The Influencer Marketing Manager will be responsible for developing and implementing a paid influencer strategy across social media platforms (i.e. Facebook, Instagram, TikTok, Snapchat, etc.), developing campaign creative briefs, editing influencer content into paid ads, and managing influencers. The role reports to the Director of Influencer Marketing. Primary Responsibilities: Manage influencer paid campaigns across Facebook, Instagram, TikTok, Snap, etc Partner with digital marketing on campaign and promo setup Edit organic influencer content into paid ads Use campaign learnings to develop paid strategy and drive results (i.e. what content converts to sales, what influencers resonates with what audiences, what content performs best on what social media platform, etc) Develop influencer creative briefs Discover and identify influencers within a defined set of verticals Negotiate and land terms with influencers Onboard influencers Oversee influencer installs in their verticals Ensure influencers are paid in a timely manner Ensure influencers have UTM and landing page on Vivint.com Develop a multi prong paid influencer marketing strategy across Facebook, Instagram, TikTok, Snap, etc Modify influencer segmentation verticals both in terms of scope and budget as necessary with approval from the Director of Influencers and the VP of PR Manage influencer vertical budget along with paid budget Oversee weekly campaign metrics and reports Present campaign results monthly to leadership team including the CMO at Influencer Monthly Business Reviews Build strong cross departmental relationships with Customer Account Management – Special Accounts, Scheduling and FSPs to ensure a positive influencer experience Build and maintain strong relationships with influencers Required Skills: Must have experience setting up and running campaigns in Ads Manager, TikTok and Snap Must have experience editing videos in Adobe Premiere Pro Be nimble, quick and agile Foster a collaborative work environment Creative and innovative thinker, organized, detail-oriented, team player and solution-oriented Ability to prioritize and manage multiple projects Excellent communication, presentation and writing skills with a strategic and critical POV Required Education/Experience: Bachelor’s degree or equivalent combination of education and experience 2 years of experience in paid media Comfortable working in a team environment Strong knowledge across Mega, Macro and Micro influencer climates Have existing relationships with influencers Learn about the Vivint Culture and why it’s a great place to grow your career! Here are some highlighted perks you should ask us about: Free daily lunch and drinks on site Paid holidays and flexible paid time away Employee/Friends/Family Discounts Onsite health clinic, gym, gaming tables Medical/dental/vision/life coverage & 24/7 Medical Hotline 401(k) Employer Match Employee Resource Groups WORKING CONDITIONS: This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. SAFETY: Vivint enforces a safety culture whereby all employees have the responsibility for continuously developing and maintaining a safe working environment. Each new employee is responsible for completing all training requirements. Additionally, the employee must accept they have responsibility for maintaining the safety of themselves, their co-workers, and the public. Employee must adhere to all written and verbal instructions, promptly report and correct all hazards or unsafe conditions, question non-standard operations or unmitigated hazards, and provide feedback to management on all safety issues. If you are an active Vivint employee, please apply through Workday by searching "Find Jobs". Vivint is a leading smart home company in North America. Vivint delivers an integrated smart home system with in-home consultation, professional installation and support delivered by its Smart Home Pros, as well as 24/7 customer care and monitoring. Dedicated to redefining the home experience with intelligent products and services, Vivint serves more than 1.8 million customers throughout the U.S. and Canada. Vivint was named by Forbes as the “Best Home Security Company of 2022” as well as making Forbes’ list of “Best Employers for Diversity 2022”. The company is the largest tech employer in Utah while being Newsweek’s Top 100 “Most Loved Workplaces” in the US for 2021 and is on Inc Magazine’s Best Led Companies list. For more information, visit www.vivint.com. Vivint Smart Home is aware and addressing the rapidly evolving situation with the COVID-19 virus. We want you to know that we are monitoring the virus and impact closely and taking actions to keep our workplace healthy and minimize disruptions to our customers. Now more than ever we appreciate the importance of coming together to protect families and their homes. Some of these measures that relate to candidates include virtual interviews, and work-from-home opportunities. We value you as a candidate and hope you and your families stay healthy and appreciate your support in keeping our global community safe during these unprecedented times. Thank you.