Manager, Audience Activation

WALGREENS
Chicago, IL Full Time
POSTED ON 10/9/2021 CLOSED ON 11/8/2021

What are the responsibilities and job description for the Manager, Audience Activation position at WALGREENS?

Job Summary

Serves as a cross-functional Tag Management expert for MarTech. Prioritizes and implements end to end (E2E) Tag implementation across multiple platforms.

Job Responsibilities

  • Responsible for creating and implementing the media and marketing campaign Tag framework
  • Identifies and set ups necessary modules
  • Defines processes, ways of working, and prioritization of 3rd party tag requests
  • Manages the daily activities and processes for specified area of work with MarTech.
  • Shares information cross-functionally to improve workflow processes.
  • Oversees the development of technical/business approaches and new or enhanced technical tools.
  • Makes recommendations for specified area of responsibility regarding the operating plans of the function.
Basic Qualifications
  • Bachelor’s Degree at least 2 years of experience in Marketing and/or IT OR High School/GED at least 5 years of experience in Marketing and/or IT
  • Experience establishing & maintaining relationships with individuals at all levels of the organization.
  • Experience using time management skills such as prioritizing/organizing and tracking details and meeting deadlines of multiple projects with varying completion dates.
  • At least 1 year of direct leadership, indirect leadership and/or cross-functional team leadership.
  • Willing to travel up to 10% of the time for business purposes (within state and out of state).

Preferred Qualifications
  • Bachelor's degree and at least 4 years of experience in Marketing and/or IT.
  • Experience using multiple Adobe launch and adobe analytics
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