Sales Planning Manager

Grow with Welch's!

Welch's is on a journey towards our bold ambition of being the global-leader of convenient, good for you fruit-based food and beverages. To turn this goal into a reality we need you and other exceptionally talented, agile, and innovative individuals who are eager to contribute to something extraordinary!

At Welch's, we're not just offering a job; we're inviting you to be a part of a vibrant, authentic, and inclusive culture where you not only belong, but also have the opportunity to unleash the best, most authentic version of you.

Position Summary:

Welch's is hiring a Sales Planning Manager to drive profitable volume within the Sparkling juice, Refrigerated juice, and Spreads portfolios!

Where You'll Work

This role will be based out of our Concord, MA headquarters where you will be immersed in a dynamic workplace where innovation thrives and collaboration is key.

Our company in-office schedule is designed to maximize collaboration & relationship building balanced with flexibility and well-being with 3 days in office and Thursdays/Friday being remote, flex days.

***Welch's is moving to a brand new, state of the art space in Waltham, MA June 2025***

What You'll Do:

• Drive corporate objectives using a retail and consumer-facing 'lens', act as the liaison between field sales and internal departments to drive profitable volume for Welch's within our Sparkling juice, Refrigerated juice, and Spreads portfolios
• Be the sales expert for assigned platforms as part of critical internal processes such as forecasting and the monthly S&OP, product/package launches, etc., successfully representing sales requirements
• Apply trade efficiency analytics & concepts to ensure our pricing and promotional strategies drive positive results on behalf of both Welch's and retailer partners such as Walmart, Target, and Kroger.
• Help prepare for and attend, retailer calls in support of sell-in opportunities with field teams
• Proactively seek out and identify ideas to drive the business at retail; work with brand partners to develop consumer-facing, executable retail programs
• Develop the Annual Operating Plan and Strategic Growth Plan with marketing partners, gaining internal & external alignment on category objectives and strategies
• Track, measure, and communicate progress against objectives monthly
• Work with the Consumer Insights and Integrated Marketing Communications teams to identify the best options for success

Who You Are:

• Demonstrated ability to develop strategy and drive execution
• Ability to generate innovative approaches and new or improved solutions to business issues that can presented in front of large groups or executive level audiences
• Exceptional sales presentation and development skills, with a comfort level for presenting to large groups
• Strong interpersonal skills, especially in establishing credibility and fostering collaborative relationships with internal and external departments, as well as with retail partners.
• Knowledge and understanding of trade investment performance dynamics
• The ability to objectively balance cross-functional requirements and demands
• A team player with a can-do attitude

What You'll Need:

• 5 years of related experience required with CPG and/or food and beverage experience preferred
• Demonstrated success conducting category management, trade management, and analytics
• Experience with business development and attending customer facing sales calls preferred
• Excel, PowerBI, and either Nielsen or IRI skills are strongly preferred
• Potential travel up to 10%

What You'll Enjoy:

• Organization with a bold, clear purpose & vision for the future
• Inclusive Culture: Be a part of an inclusive workplace where you not only belong but also have the opportunity to be the best version of yourself
• Passionate Community: You are encouraged to have a voice, share your opinions, and have individual impact on the success of the business
• Hybrid work model: Flexible & collaborative work environment to maximize well-being & success
• Paid Time Off and Holidays: Available immediately for you to enjoy time away from the office to rest and recharge
• Paid Volunteer Time Off: 40 hours of paid volunteer time for all non-union employees
• Development & Advancement: Access to LinkedIn Learning as well as both formal and informal opportunities to develop and grow your career
• Compensation Package Consisting of Competitive Base Salary and Annual Incentive Plan (Bonus)
• 401K plan with Generous Company Match
• Flexible Benefits from your first day: Choose the benefits that meet your needs and preferences
  • Health, Dental & Vision Insurance
  • Health Savings Accounts
  • Life and accident insurance
  • Employee Assistance Programs
  • Tuition reimbursement program
  • Additional benefits available through Perks at Work
• Paid parental (and adoption) leave - Available after 12 months of employment

Welch's offers more than just a job - it's an opportunity to grow, innovate, and make a global impact with a passionate community.