Lead Analytics Consultant - Business Card

Wells Fargo
WILMINGTON, DE Full Time
POSTED ON 11/15/2022 CLOSED ON 1/3/2023

What are the responsibilities and job description for the Lead Analytics Consultant - Business Card position at Wells Fargo?

At Wells Fargo, we are looking for talented people who will put our customers at the center of everything we do. We are seeking candidates who embrace diversity, equity and inclusion in a workplace where everyone feels valued and inspired. Help us build a better Wells Fargo. It all begins with outstanding talent. It all begins with you.


About this role:

Wells Fargo is seeking a Lead Analytics Consultant in Cards and Merchant Services to support Small Business Card. Learn more about the career areas and lines of business at wellsfargojobs.com .


In this role, you will:

  • Provide descriptive and predictive analytics to influence portfolio marketing strategies, including:
    • Deep-dive analysis into key drivers of portfolio profitability (attrition, employee cards, merchant spend, gaming activity)
    • Digital marketing analytics such as customer behaviors, waterfall analysis, abandonment rates, and ad targeting
  • Build customer segmentation to enhance customer value and drive profitability (including best customer segmentation)
  • Support existing run-the-engine portfolio marketing reporting.  Build new reporting as necessary.
  • Perform analysis for financial planning functions, such as portfolio sales trends.
  • Develop and evaluate business initiatives that drive incremental Net Income After Tax for the Small Business Card product team
  • Perform ad-hoc analytics supporting portfolio offer and product strategies for the Small Business Card product team
  • Assist in analytics supporting targeting techniques, identifying and leveraging 3rd party data sources to assist in driving this growth
  • Ensure adherence to compliance and legal regulations and policies on all projects managed
  • Provide updates on project logs, monthly budget forecasts, monthly newsletters, and operations reviews
  • Assist managers and leaders in building quarterly and annual plans and forecast future market research needs for business partners supported
  • Collaborate and consult with peers, colleagues, and more experienced managers to resolve issues and achieve goals


Required Qualifications, US:

  • 5 years of Analytics experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education


Desired Qualifications:

  • Small Business Credit Card experience
  • Experience with Credit Card portfolio marketing analytics
  • Familiarity with advanced analytics
  • Results oriented individual with strong time management skills and the ability to manage many tasks at a time
  • Excellent written and verbal communication skills
  • Ability to perform analysis and create a narrative that can be shared with senior leadership
  • Experience working in a cross functional matrixed organization

Posting Location:

  • 2200 Concord Pike Wilmington, DE 19803

*Job posting may come down early due to volume of applicants

We Value Diversity

At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements.

Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Candidates applying to job openings posted in Canada: Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities. Accommodation for applicants with disabilities is available upon request in connection with the recruitment process.


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