Business Analytics Director manages and oversees business analytics projects and processes to provide data-driven insights related to business performance used to advise and develop strategies for operational improvements and future business initiatives. Utilizes KPIs, business performance data, industry trends, competitor intelligence, and customer information to develop analytical tools, reports, and models across the organization to inform and support decision-making. Being a Business Analytics Director consults with stakeholders to understand the business model, objectives, issues, and challenges that analytics can support. Develops standards and collection processes to support robust analytics and reporting data pipelines. Additionally, Business Analytics Director builds teams with statistical methods, modeling, analytical methodologies, and data analysis skills to support the business. Requires a bachelor's degree in finance, statistics or a quantitative field. Typically reports to a head of a unit/department. The Business Analytics Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Business Analytics Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
WE ARE RARE
BioNews is a leading online healthcare services company delivering daily, targeted news, information resources, and social media content directly to targeted patient and caregiver populations via more than 50 disease-specific digital publications. Bionews combines purpose, passion, and the ability to work at the epicenter of rare disease information. We not only talk about rare; we are rare. 60% of our employees have a rare disease, bringing our mission to the core of everything we do.
ABOUT THE ROLE
The Director of Business Development is responsible for managing, prospecting, engaging and selling clients (both agency and pharma companies) digital advertising products across the BioNews portfolio of 50 disease community websites. This position will be responsible for managing and growing a book of business while also playing a key role in managing customer satisfaction and client retention.
RESPONSIBILITIES
Leverage BioNews media solutions to retain existing business, and establish new pharma DTC business across the BioNews websites & communities; the leading web resource providing rare disease content for patients, caregivers, and providers
Working in tandem with the Client Services team to develop materials for meetings, RFPs, and reporting
Responsible for the long-term development of business relationships with executives at agencies and pharma clients
Work collaboratively with business development and client services team, along with other departments including Strategy and Growth to identify, source, pitch, define, negotiate, close and manage digital advertising revenue
Act as a subject matter expert in the marketplace, working to educate clients about BioNews offerings as it relates to their brands and marketing needs
Build awareness and adoption of the company’s offerings through client presentations, conference attendance and direct sales
Develop and execute sales strategies for long-term revenue growth and strategic partnerships - travel to agencies/clients as needed
Handle client escalations as needed, and be able to work with our team across AdOps and other internal departments
ABOUT YOU
You exhibit a strong attention to detail, are thorough, and have excellent organizational skills.
Experience using SalesForce or similar CRM to track all of your engagements.
Possess a "can do" attitude, are self-motivated, and are driven to succeed.
Strong decision-making, interpersonal, and leadership skills.
An eagerness to work in a start-up team environment, often presented with both change and opportunities.
Willing to go the extra mile to service clients and close business deals.
Educator and business professional who enjoys connecting with clients to maximize business relationships
REQUIREMENTS
Bachelor's degree in business, management, or a related field
Understanding of the digital media landscape
3 years' experience in digital ad sales and/or client services with a proven track record of contributing to revenue growth
Experience with SalesForce or similar CRM to track sales activities.
Existing relationships and contacts with agencies and clients across the pharma landscape.
WHY YOU’LL LOVE WORKING AT BIONEWS
We work together to achieve our mission with humility and genuine respect for each member of our team.
We’re smart, hungry, and humble change makers
Transparency and accountability earn us the trust of each other and our users
Our smart, experienced leadership team wants to do it right and is open to new ideas
We offer competitive compensation packages and comprehensive health benefits
Bionews strives to provide its audience with high-quality, trustworthy information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed
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