The Consumer Insights Manager analyzes results to provide insights to support product development, category management and sales initiatives. Plans and manages customer/consumer market research projects and data analysis. Being a Consumer Insights Manager requires a bachelor's degree. Utilizes a variety of methods including focus groups, surveys, competitor and industry research to produce useful customer insight data and make recommendations to stakeholders. In addition, Consumer Insights Manager typically reports to a director. The Consumer Insights Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Consumer Insights Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2022 Salary.com)