Consumer Insights Manager jobs in the United States

The Consumer Insights Manager analyzes results to provide insights to support product development, category management and sales initiatives. Plans and manages customer/consumer market research projects and data analysis. Being a Consumer Insights Manager requires a bachelor's degree. Utilizes a variety of methods including focus groups, surveys, competitor and industry research to produce useful customer insight data and make recommendations to stakeholders. In addition, Consumer Insights Manager typically reports to a director. The Consumer Insights Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Consumer Insights Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Manager, Consumer Insights & Research
  • Burlington
  • Burlington, NJ FULL_TIME
  • **LOCATION** 2006 Route 130 North Burlington NJ US 08016 **Overview** The **Manager, Consumer Insights and Research** is a pivotal role within our organization, responsible for driving deep understanding of consumer behaviors, preferences, and market trends to inform strategic decision-making. By leveraging sophisticated research methodologies and data analytics, this role will lead initiatives to uncover actionable insights that drive innovation and enhance the customer experience. This role oversees end-to-end management of market research projects, collaborating with internal and external partners for design, execution, analysis, and presentation. Responsibilities encompass both qualitative and quantitative primary research, alongside secondary research efforts. The position involves vendor management, data analysis, and synthesizing insights for presentation to key stakeholders, crucial for Burlington's growth strategy. The ideal candidate will possess a blend of analytical prowess, strategic thinking, and market intuition to effectively translate consumer data into actionable recommendations that positively impact business outcomes. **A Day in the Life:** Manage Market Research Program. Manage all stages of quantitative (data exploration, brand trackers and surveys) and qualitative (focus groups, customer intercepts) research, creative/advertising effectiveness testing and synthesis of syndicated sources to answer key business questions. Engage with partner teams to collect input (e.g., key business questions, assumptions) to ensure the research is designed to generate findings that will help inform their strategic decisions. Manage external vendors to bring best in class research techniques, execute projects and ensure key milestones are met. Identify the appropriate research methods based on objectives and timelines, develop research plans, and oversee research design and data collection. Determine appropriate research quotas for key customer segments. Identify opportunities to simplify existing research processes and operate more nimbly. Provide advanced analytic support for research and customer insights. Dive deep into research data to identify key business trends, patterns and actionable insights and implications. Connect research findings to our own customer behavioral data to generate more robust insights. Assist in determining statistical significance/meaningful differences of research findings. Develop qualitative and quantitative analyses from research efforts regarding brand awareness, perception, shopping experience and marketing programs. Present research findings and actionable insights. Synthesize complex data sets and research findings into clear and compelling reports and graphs. Communicate research findings and recommendations in clear, concise, and compelling ways to all levels of management. Support customer insights director in developing presentations for monthly and quarterly KPI reporting. **You’ll Come With:** A Bachelor’s Degree in Marketing, Market Research or an Analytics based discipline. 5 years of experience in market research/consumer insights role, preferably with experience in the Retail industry or at a market research firm. Experience in leading & executing both quantitative and qualitative market research projects including analysis of complex analysis on survey data including statistical measurement. Passionate about not just sharing data but telling a store through meaningful insights. Strong understanding of when and how to leverage primary and secondary research as well as retail analytics to address business opportunities. Familiarity with Qualtrics or similar survey tools and knowledge of generative AI are a strong preference. Come join our team. You’re going to like it here! You will enjoy a competitive wage, flexible hours, and an associate discount. Burlington’s benefits package includes medical, dental and vision coverage including life and disability insurance. Full time associates are also eligible for paid time off, paid holidays and a 401(k) plan. We are a rapidly growing brand, and provide a variety of training and development opportunities so our associates can grow with us. Our teams work hard and have fun together! Burlington associates make a difference in the lives of customers, colleagues, and the communities where we live and work every day. Burlington Stores, Inc. is an equal opportunity employer committed to workplace diversity. \#LI-KG2 **Posting Number** _2024-220091_ **Location** _US-NJ-Burlington_ **_Address_** _2006 Route 130 North_ **_Zip Code_** _08016_ **Workplace Type** _Hybrid_ **Position Type** _Regular Full-Time_ **Career Site Category** _Corporate_ **Position Category** _Marketing_ **Evergreen** _Yes_ **Min** _USD $95,000.00/Annual_ **Mid** _USD $125,000.00/Annual_
  • 3 Days Ago

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Consumer Insights Associate Manager
  • Fandom
  • New York, NY FULL_TIME
  • About this Role Fandom is growing! Our Consumer Insights Associate Manager opportunity can be based remotely in the US and reports directly to our Director of Consumer Insights. Our Research Team seek...
  • 4 Days Ago

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Senior Manager, Consumer Insights
  • Harnham
  • Trenton, NJ FULL_TIME
  • To Apply for this Job Click HereSenior Manager, Consumer Insights Consumer Health$180,000 - $200,000 Bonuses New Jersey (Hybrid - 3 days in office) A renowned Consumer Health enterprise is looking to ...
  • 7 Days Ago

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Manager, Consumer Insights & Analytics
  • The William Carter Company
  • Atlanta, GA FULL_TIME
  • Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Sk...
  • 7 Days Ago

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Consumer Insights Manager
  • Turkey Hill
  • Conestoga, PA FULL_TIME
  • Come check out Turkey Hill! –We’re a growing, nationwide company, born and raised in Southcentral Pennsylvania, that has been creating delicious ice cream and beverages since 1931. We offer competitiv...
  • 7 Days Ago

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Consumer Insights Manager
  • CHAGEE USA
  • Costa Mesa, CA FULL_TIME
  • CHAGEE (pronounced CHAH-jee) is a modern tea house with over 4,500 locations globally.Our teas have a rich cultural heritage stretching across several thousand years. We are one of the earliest region...
  • 7 Days Ago

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Entry Level Marketing Assistant
  • Smart Solutions
  • Fairfax, VA
  • Description Are you passionate about launching your career in marketing? Join our team as an Entry Level Marketing Assis...
  • 7/12/2024 12:00:00 AM

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Director, Product Management - Developer Experience (Source Code Management)
  • Capital One
  • Mc Lean, VA
  • Center 3 (19075), United States of America, McLean, Virginia Director, Product Management - Developer Experience (Source...
  • 7/11/2024 12:00:00 AM

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Manager, Business Analytics - Capital One Software (Remote-Eligible)
  • Capital One
  • Mc Lean, VA
  • Center 3 (19075), United States of America, McLean, Virginia Manager, Business Analytics - Capital One Software (Remote-...
  • 7/11/2024 12:00:00 AM

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Sr. Business Manager, Head of Paid Search Marketing - Capital One Shopping (Remote-Eligible)
  • Capital One
  • Mc Lean, VA
  • Center 1 (19052), United States of America, McLean, Virginia Sr. Business Manager, Head of Paid Search Marketing - Capit...
  • 7/11/2024 12:00:00 AM

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Sr. Product Manager - Claims
  • GEICO
  • Chevy Chase, MD
  • EICO is looking for an accomplished, customer obsessed, and results oriented Sr. Product Manager- to join GEICO's Claims...
  • 7/11/2024 12:00:00 AM

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Mortgage Finance B2B Marketing Strategist (Hybrid)
  • Fannie Mae
  • Reston, VA
  • Job Description As a valued colleague on our Single Family Marketing team, you will contribute to planning and implement...
  • 7/10/2024 12:00:00 AM

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Group Product Manager, Desktop - Remote
  • McAfee Corp.
  • Reston, VA
  • Job Title: Group Product Manager, Desktop - Remote Role Overview: As the Consumer Desktop Experience Product Manager, yo...
  • 7/9/2024 12:00:00 AM

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Campaign Marketing Manager
  • Smart Solutions
  • Fairfax, VA
  • Description As a Campaign Marketing Manager, you will spearhead the planning, execution, and management of strategic mar...
  • 7/8/2024 12:00:00 AM

Income Estimation for Consumer Insights Manager jobs
$129,752 to $171,702