Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
WDRB-TV in Louisville, KY is looking for a Producer with strong writing and decision-making skills to help lead our newsroom. This is an opportunity to work for the #1 News Station in the market. You will have exceptional resources at your fingertips: dedicated reporters and photographers, an executive producer, several co-producers, drone pilots, a team of digital producers and more. This journalist must have solid news judgment and be able to adapt quickly to make changes as news develops.
The top priority at WDRB is our culture, so the perfect candidate is a team player with a positive attitude who is willing to do anything to help our team.
What you will do:
What you will bring:
Education: Bachelor's degree in Journalism or related field required
Experience: Minimum 1-2 years' experience as a broadcast news producer required
Computer Skills:
Why WDRB is the best place to work:
WDRB Media is an Equal Opportunity Employer.
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0 Media Planner jobs found in Louisville, KY area