Membership Director oversees an association or member organization's strategic goal-setting, implementation, and service operations to expand membership and deliver member satisfaction. Develops programs and initiatives to engage current members and recruit new ones. Being a Membership Director establishes service operational standards and policies to deliver efficient services to members. Implements web or social media processes to promote the organization and distribute membership information to prospective members. Additionally, Membership Director uses data-driven analysis, tools, and reports to measure member satisfaction and retention and to optimize services. Typically requires a bachelor's degree. Typically reports to senior management. The Membership Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Membership Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
Under the direction of the VP of Operations, the Member Services Coordinator leads staff in attracting, engaging and retaining members. This includes driving a superior member experience, increasing membership enrollment, and enhancing membership connection/engagement, thereby increasing membership and program satisfaction and retention. This position ensures that membership administration operates efficiently and employs a continuous improvement model to meet and/or exceed goals for satisfaction, connection and engagement.
Critical areas of expertise include: relationship-driven service, peer and community influence, enhancing the member experience, retention strategies, leading others and ability to work well with various departments, successfully overseeing part-time teams and interviewing, hiring and onboarding staff.
ESSENTIAL FUNCTIONS:
Program Quality and Growth
Operations/Team Leadership
Administration: Manages daily business and administration functions, welcome center operations to ensure best membership experience.
Membership Engagement and Retention: Increases member connection and commitment to YMCA programs and services ensuring the member experience is consistent, integrated and aligned to YMCA goals including:
Safety and Risk Management
This position may require availability to work flexible hours including evenings, weekends, and holidays as needed.
YMCA COMPETENCIES (Leader):
Mission Advancement > Models and teaches the Y’s values. Ensures a high level of service with a commitment to improving lives. Provides volunteers with orientation, training, development, and recognition. Cultivates relationships to support fundraising.
Collaboration > Champions inclusion activities, strategies, and initiatives. Builds relationships to create small communities. Empathetically listens and communicates for understanding when negotiating and dealing with conflict. Effectively tailors communications to the appropriate audience. Provides staff with feedback, coaching, guidance, and support.
Operational Effectiveness > Provides others with frameworks for making decisions. Conducts prototypes to support the launching of programs and activities. Develops plans and manages best practices through engagement of team. Effectively creates and manages budgets. Holds staff accountable for high-quality results using a formal process to measure progress.
Personal Growth > Shares new insights. Facilitates change; models adaptability and an awareness of the impact of change. Utilizes non-threatening methods to address sensitive issues and inappropriate behavior or performance. Has the functional and technical knowledge and skills required to perform well; uses best practices and demonstrates up-to-date knowledge and skills in technology.
QUALIFICATIONS:
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