Public Relations Manager Salary in Durango, MX

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How much does a Public Relations Manager make in Durango, MX? The average Public Relations Manager salary in Durango, MX is MXN$868K as of April 08, 2021, but the range typically falls between MXN$555K and MXN$1,133K. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more global market data that allows you to price your jobs around the world and compare job salaries across countries and cities on real-time compensation data, Salary.com helps you to determine your exact pay target.

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Global Market Data
50TH(Median) MXN$868K 25TH MXN$555K 75TH MXN$1,133K

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Skills to Boost a Public Relations Manager Salary

Mastering key skills can significantly increase your earning potential as a Public Relations Manager. According to Salary.com's Real-time Job Posting Data, expertise in Leadership can lead to a 8% salary raise, while strong Brand Awareness skills boost pay by a 2%. Even Crisis Communications can result in a 1% salary increase.

Skill Library evaluates talent skills across five levels, supported by 5-10 behavior indicators, delivering precise insights for data-driven hiring decisions.
Leadership
Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
Brand Awareness
Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model.
Crisis Communications
Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. The communication scholar Timothy Coombs defines crisis as "the perception of an unpredictable event that threatens important expectancies of stakeholders and can seriously impact an organization's performance and generate negative outcomes" and crisis communication as "the collection, processing, and dissemination of information required to address a crisis situation." Meaning can be socially constructed; because of this, the way that the stakeholders of an organization view an event (positively, neutrally, or negatively) is a major contributing factor to whether the event will become a crisis. Additionally, it is important to separate a true crisis situation from an incident. The term crisis “should be reserved for serious events that require careful attention from management.”
More Skills...
Based on recent job listings, in-demand skills in the Public Relations Manager field include Leadership (8%), Brand Awareness (2%), Crisis Communications (1%), B2B (1%), and Microsoft Office (1%). These skills reflect current market needs.
Skills Salary Demand
Skill & Salary Demand
Leadership MXN$938K
Leadership
MXN$938K
8%
Brand Awareness MXN$886K
Brand Awareness
MXN$886K
2%
Crisis Communications MXN$877K
Crisis Communications
MXN$877K
1%
B2B MXN$877K
B2B
MXN$877K
1%
Microsoft Office MXN$877K
Microsoft Office
MXN$877K
1%
Leadership
3.07%
Brand Awareness
10.37%
Crisis Communications
2.31%
B2B
7.31%
Microsoft Office
0.83%
Job Openings for Public Relations Manager in Durango, Mexico
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About Durango, Mexico

Victoria de Durango is located 1880 meters above sea level in the Valley of Guadiana, which is in the north of Mexico on the northwestern edge of the Central Mexican Highlands. It is in the southern part of the state, bordered by the municipalities of Canatlán, Pánuco de Coronado, Guadalupe Victoria, Pueblo Nuevo, Mezquital, Poanas and San Dimas. Most of the city's water comes from underground aquifers. Deforestation has an effect on the underground water supply....
Source: Wikipedia (as of 03/30/2021). Read more from Wikipedia

Public Relations Manager Pay Difference by Cities

City, Country Compared to national average
City, Country Guadalajara, MX Compared to national average
-5.3%
City, Country Queretaro, MX Compared to national average
+ 6.9%
City, Country Aguascalientes, MX Compared to national average
-4.4%
City, Country Cuernavaca, MX Compared to national average
+ 3.7%
City, Country San Luis Potosi, MX Compared to national average
-1.4%
City, Country Mexicali, MX Compared to national average
-4.8%
Employees with Public Relations Manager in their job title in Queretaro, MX earn an average of 6.9% more than the national average. The lower salaries can be found in Guadalajara, MX (5.3% less), Mexicali, MX (4.8% less), Aguascalientes, MX (4.4% less), San Luis Potosi, MX (1.4% less).

Understand the base salary paid range for a Public Relations Manager in Durango, MX

Average Base Salary

Core compensation

554553
1132553
868389
The chart shows the base salary for Public Relations Manager in Durango ranges from MXN$555K to MXN$1,133K with the average base salary of MXN$868K. The basic salary is the employee minimum income you can expect to earn in exchange for your time or services. This is the amount earned before adding benefits, bonuses, or compensation. The base salary of the Public Relations Manager may get paid difference by industry, location, and factors.

Public Relations Manager Frequently Asked Questions

Can I expect to receive a higher salary for the position of Public Relations Manager in Queretaro than for the same job in Guadalajara in the Mexico?

On average, a Public Relations Manager, working in Queretaro, Mexico, would generally get a higher salary than those working in the city of Guadalajara. The larger cities in the MX typically provide numerous opportunities for Public Relations Manager Jobs. Since Durango, Mexico is an attractive place to work for many professions, Public Relations Manager Jobs could be competitive. Candidates need to consider personal preferences when deciding on a work location and weigh all factors including employment viability, cost of living, workforce competition, and quality of life in a particular location. April 08, 2021 salary.com )
What is the salary range for a Public Relations Manager in Durango, Mexico? What is the average hourly rate?

The average salary for a Public Relations Manager in Durango, Mexico is MXN$868K per year. The salary range for a Public Relations Manager is between MXN$555K and MXN$1,133K. While we are seeing hourly wages as high as MXN$544 and as low as MXN$267, the majority of Public Relations Managers are currently paid an average of MXN$417 in Durango, Mexico. The average salary pay range for a Public Relations Manager can vary depending on specific skills, level of skill, location, education, and years of experience. The company size, industry, and location, and numbers of available job candidates may also affect salary offers. Salaries for a Public Relations Manager in Durango, Mexico can differ based on any or all of these varying factors. April 08, 2021 salary.com )
Besides the base pay, what other benefits might be negotiable when considering a Public Relations Manager job? What common items are generally included in a total compensation package?

A total compensation package consists of base pay or salary and all other types of pay and benefits that a Public Relations Manager working in Durango, Mexico will receive in exchange for their job. Some common items included in the total compensation of a Public Relations Manager working in the Durango, Mexico are bonuses, medical/dental/vision benefits coverage, paid leaves, life insurance, and pension plan company match. Some companies in the Durango, Mexico might also offer long-term incentives such as stock options or stock grants for Public Relations Managers. Other popular benefits are gym memberships, free parking, monthly car expenses, free food, and company discounts. Evaluate all offered benefits to determine if they are of value to you. Consider items that you value and see if you can negotiate favorable terms for them. For example, request an extra week of vacation, reimbursement for training, flexible work hours, or subsidized parking. These perks have a value that should be included when you evaluate the entire compensation package offered to you. April 08, 2021 salary.com )
Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap
Last Update: April 08, 2021