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As of August 01, 2026, the average salary for a CRM Marketing Analytics Director in Texas is $174,290 per year, which breaks down to an hourly rate of $84.
However, a CRM Marketing Analytics Director's salary can vary significantly. Here’s a look at the typical salary range:
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CRM Marketing Analytics Director Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $187,490 | $15,624 | $3,606 | $90 |
| Average | $174,290 | $14,524 | $3,352 | $84 |
| 25th Percentile | $160,690 | $13,391 | $3,090 | $77 |
Neighborly - Irving, TX
Sentara Health Plans - El Paso, TX
Kaiser Permanente - COUNTRY PARK ACRES, NC
American Airlines - FORT WORTH, TX
A CRM Marketing Analytics Director's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.
Experience is a primary driver of a CRM Marketing Analytics Director's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Job Role | Years of Experience | Average Salary |
|---|---|---|
| CRM Marketing Analyst V | 7-10 years | $143,552 |
| CRM Marketing Analytics Supervisor | 10+ years | $107,723 |
| CRM Marketing Analytics Manager | 10+ years | $116,905 |
| CRM Marketing Analytics Senior Manager | 10+ years | $159,249 |
| CRM Marketing Analytics Director | 10+ years | $174,276 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract CRM Marketing Analytics Directors. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
CRM Marketing Analytics Director salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $195,108. While startup companies pay approximate $165,056.
| Company Size | Employees | Average Salary |
|---|---|---|
| Startup | 1~50 | $165,056 |
| Growth Stage | 51~500 | $174,567 |
| Established | 501~5000 | $188,411 |
| Enterprise | 5000+ | $195,108 |
For CRM Marketing Analytics Director roles, the industry you choose can affect earning potential by as much as 57% (the gap between the highest and lowest paying industries). Data shows that the Energy & Utilities and Healthcare sectors offer the strongest compensation, at 20% above the average. In contrast, CRM Marketing Analytics Director positions in Transportation or Hospitality & Leisure typically offer lower base pay, as these industries often view CRM Marketing Analytics Director as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Energy & Utilities | $209,148 | $101.0 | 20% |
| Healthcare | $205,662 | $99.0 | 18% |
| Software & Networking | $200,433 | $96.0 | 15% |
| Biotechnology | $195,205 | $94.0 | 12% |
| Pharmaceuticals | $195,205 | $94.0 | 12% |
Understanding how a CRM Marketing Analytics Director's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $187,490 | $15,624 | $3,606 | $90 |
| Average | $174,290 | $14,524 | $3,352 | $84 |
| 25th Percentile | $160,690 | $13,391 | $3,090 | $77 |
For a CRM Marketing Analytics Director, the most direct path to higher earnings is advancing to the Account Relationship VP role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $238,300 - a projected growth of 37% over your current level.
Ready to take the next step in your career? Browse thousands of current CRM Marketing Analytics Director job openings on our job board. Use the search bar below to find your perfect match.
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