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Technical Sales Advisor II Salary in the United States

How much does a Technical Sales Advisor II make in the United States?

As of September 01, 2026, the average salary for a Technical Sales Advisor II in the United States is $94,960 per year, which breaks down to an hourly rate of $46.

However, a Technical Sales Advisor II's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $112,326
  • Majority Range (25th-75th percentile): $85,620 to $104,050
  • Entry-Level (10th percentile): $77,116

Key Factors That Influence Technical Sales Advisor II Salaries

A Technical Sales Advisor II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how geographic location, education and company size can directly affect your earning potential.

How Do Technical Sales Advisor II Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Technical Sales Advisor IIs. For example, consider the average annual salaries in these key locations:
  • District of Columbia: $105,140.
  • California: $104,740.
  • Massachusetts: $103,340.

Top Paying Cities for Technical Sales Advisor IIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $119,770
  • San Francisco: $118,460
  • Oakland: $115,960

What Skills Can Increase a Technical Sales Advisor II's Salary?

Demanded Skills for the Role:

  • Customer Service (Mentioned in 4.1% Job Postings): Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
  • Quotations (Mentioned in 2.89% Job Postings): A quotation is the repetition of a sentence, phrase, or passage from speech or text that someone has said or written. In oral speech, it is the representation of an utterance that is introduced by a quotative marker, such as a verb of saying.
  • Customer Interaction (Mentioned in 1.69% Job Postings): Fostering relationships and positive communication with customers to identify their demands to gain a competitive market advantage.
Skills Demand Percentage
Customer Service 4.1%
Quotations 2.89%
Customer Interaction 1.69%

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Technical Sales Advisor II's salary.

  • CRM Software: Can increase your salary by up to 16%.
  • Interviewing: Can increase your salary by up to 16%.
  • Onboarding: Can increase your salary by up to 14%.
Skill Salary Salary % Increase
CRM Software $110,154
16%
Interviewing $110,154
16%
Onboarding $108,254
14%

Technical Sales Advisor II Salary by Company Size: Startups vs. Enterprise

Technical Sales Advisor II salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $106,122. While startup companies pay approximate $89,768.

Technical Sales Advisor II Salary by Company Size

Company Size Employees Average Salary
Startup 1~50 $89,768
Growth Stage 51~500 $94,939
Established 501~5000 $102,474
Enterprise 5000+ $106,122

Technical Sales Advisor II Salary by Industry: Top Paying Sectors

For Technical Sales Advisor II roles, the industry you choose can affect earning potential by as much as 65% (the gap between the highest and lowest paying industries). Data shows that the Financial Services and Aerospace & Defense sectors offer the strongest compensation, at 35% above the average. In contrast, Technical Sales Advisor positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view Technical Sales Advisor II as a support function rather than a direct revenue driver.

The top paying industries for a Technical Sales Advisor II

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Financial Services$128,196$62.035%
Aerospace & Defense$118,700$57.025%
Biotechnology$118,700$57.025%
Internet$113,952$55.020%
Software & Networking$113,952$55.020%

How Education impacts a Technical Sales Advisor II's Salary?

Your level of education can impact your salary potential. While many Technical Sales Advisor IIs enter the field with a High School Diploma or Technical Certificate degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Technical Sales Advisor II with a High School Diploma or Technical Certificate is between $82,898 and $89,349).

Technical Sales Advisor II Salaries by Degree Level

Typical Education for Technical Sales Advisor II
Degree Level % of user with this level of education
No Diploma 11.8%
High School 11.8%
Associates 16.2%
Bachelors 55.9%
Masters 16.2%
Doctorate 0.0%

Technical Sales Advisor II Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Technical Sales Advisor II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on September 01, 2026
$85,620
Average $94,960/year
$104,050
$7,135
Average $7,913/month
$8,671
$1,647
Average $1,826/week
$2,001
$41
Average $46/hour
$50
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $104,050 $8,671 $2,001 $50
Average $94,960 $7,913 $1,826 $46
25th Percentile $85,620 $7,135 $1,647 $41

Technical Sales Advisor II Salary Growth & Career Path

Promotions are the fastest way to increase your earnings. As a Technical Sales Advisor II, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Technical Sales Advisor II Salary Growth and Career Path
Next Step Role Estimate Salary Projected Raise
Sales Lead Generation Analyst III $89,600 -6%
Sales Administration & Support Analyst III $90,800 -4%
Senior Sales Support $105,700 11%

Most common benefits for Technical Sales Advisor II

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for Technical Sales Advisor II

Here are companies hiring for Technical Sales Advisor II and their salaries, click below for more details.

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FAQ about Technical Sales Advisor II

1. What industry pays the highest salary for Technical Sales Advisor II?

The Financial Services industry offers the highest average compensation for Technical Sales Advisor II roles, with salaries approximately 35% above the market median.

2. What is the highest paid sales position?

The highest-paid sales positions in the US include roles like account executive and sales manager, with average salaries often exceeding $150,000. For a Technical Sales Advisor, the salary ranges from $78,450 to $106,390, with a mid-salary of $89,060, reflecting the competitive nature of sales roles in various industries.

3. What is the highest salary for a sales person?

The highest salary for a Technical Sales Advisor is approximately ₹106,390. The minimum salary starts at ₹78,450, while the mid-range salary is around ₹89,060. This role offers competitive compensation compared to other sales positions, reflecting the specialized skills and expertise required in technical sales.

4. What is a technical sales advisor?

A Technical Sales Advisor plays a crucial role in guiding the strategic direction of their work area by understanding local customers' business drivers and technical challenges. They are responsible for identifying and executing up-sell strategies within their designated geography. The salary for this position ranges from $78,450 to $106,390, with a mid-point of $89,060.

5. How much do sales advisors make in the US?

Sales Advisors in the US can expect to earn between $78,450 and $106,390 annually, with a median salary of approximately $89,060. This reflects a more competitive compensation range compared to some estimates, highlighting the value of technical expertise in sales roles.

6. How much does tech sales pay in the US?

The salary for a Technical Sales Advisor in the US ranges from $78,450 to $106,390, with a mid-point salary of $89,060. Additional cash compensation can vary, contributing to a competitive total compensation package.

7. How do I become a technical advisor?

To become a technical advisor, focus on developing expertise in your field, building a professional network, and gaining relevant experience. Consider pursuing advanced degrees or certifications to strengthen your qualifications. In this role, you can expect a salary ranging from $78,450 to $106,390, with a median salary of $89,060, reflecting your skills and experience.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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