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Social Media Analyst III Salary in the United States

How much does a Social Media Analyst III make in the United States?

As of October 01, 2026, the average salary for a Social Media Analyst III in the United States is $93,901 per year, which breaks down to an hourly rate of $45.

However, a Social Media Analyst III's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $112,732
  • Majority Range (25th-75th percentile): $82,343 to $103,758
  • Entry-Level (10th percentile): $71,820

Key Factors That Influence Social Media Analyst III Salaries

A Social Media Analyst III's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Social Media Analyst III Salaries?

Experience is a primary driver of a Social Media Analyst III's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Social Media Analyst I (0-2 years): $59,089
  • Social Media Analyst II (2-4 years): $68,943
  • Social Media Analyst III (4-7 years): $93,901
  • Social Media Analyst IV (7+ years): $115,998
  • Social Media Analytics Supervisor (7+ years): $102,979
Job Role Years of Experience Average Salary
Social Media Analyst I0-2 years$59,089
Social Media Analyst II2-4 years$68,943
Social Media Analyst III4-7 years$93,901
Social Media Analyst IV7+ years$115,998
Social Media Analytics Supervisor7+ years$102,979

Top Paying Cities for Social Media Analyst IIIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $118,437
  • San Francisco: $117,141
  • Oakland: $114,672

What Skills Can Increase a Social Media Analyst III's Salary?

Demanded Skills for the Role:

  • Insight (Mentioned in 3.74% Job Postings): Insight is the understanding cause and effect based on the identification of relationships and behaviors within a model, context, or scenario.
  • Marketing Communications (Mentioned in 3.09% Job Postings): Marketing communications (MC, marcom(s), marcomm(s)) uses different marketing channels and tools in combination: Marketing communication channels focus on any way a business communicates a message to its desired market, or the market in general. A marketing communication tool can be anything from: advertising, personal selling, direct marketing, sponsorship, communication, and promotion to public relations. MC are made up of the marketing mix which is made up of 4P's: Price, Promotion, Place and Product, for a business selling goods, and made up of 7P's: Price, Promotion, Place, Product, People, Physical evidence and Process, for a service based business.
  • Brand Awareness (Mentioned in 1.96% Job Postings): Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model.
Skills Demand Percentage
Insight 3.74%
Marketing Communications 3.09%
Brand Awareness 1.96%

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Social Media Analyst III's salary.

  • B2B: Can increase your salary by up to 10%.
  • Presentation: Can increase your salary by up to 9%.
  • Project Management: Can increase your salary by up to 9%.
Skill Salary Salary % Increase
B2B $103,291
10%
Presentation $102,352
9%
Project Management $102,352
9%

Social Media Analyst III Salary by Company Size: Startups vs. Enterprise

Social Media Analyst III salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $104,831. While startup companies pay approximate $88,765.

Social Media Analyst III Salary by Company Size

Company Size Employees Average Salary
Startup 1~50 $88,765
Growth Stage 51~500 $93,858
Established 501~5000 $101,222
Enterprise 5000+ $104,831

Social Media Analyst III Salary by Industry: Top Paying Sectors

For Social Media Analyst III roles, the industry you choose can affect earning potential by as much as 50% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Biotechnology sectors offer the strongest compensation, at 25% above the average. In contrast, Social Media Analyst positions in Insurance or Internet typically offer lower base pay, as these industries often view Social Media Analyst III as a support function rather than a direct revenue driver.

The top paying industries for a Social Media Analyst III

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Aerospace & Defense$117,376$56.025%
Biotechnology$112,681$54.020%
Business Services$107,986$52.015%
Chemicals$103,291$50.010%
Construction$101,413$49.08%

How Education impacts a Social Media Analyst III's Salary?

Your level of education can impact your salary potential. While many Social Media Analyst III enter the field with a Bachelor's Degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for an Social Media Analyst III with a Bachelor's Degree is between $96,848 and $103,464.

Social Media Analyst III Salaries by Degree Level

Typical Education for Social Media Analyst III
Degree Level % of user with this level of education
No Diploma 100.0%
High School 0.0%
Associates 0.0%
Bachelors 100.0%
Masters 0.0%
Doctorate 0.0%

Social Media Analyst III Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Social Media Analyst III's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on October 01, 2026
$82,343
Average $93,901/year
$103,758
$6,862
Average $7,825/month
$8,647
$1,584
Average $1,806/week
$1,995
$40
Average $45/hour
$50
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $103,758 $8,647 $1,995 $50
Average $93,901 $7,825 $1,806 $45
25th Percentile $82,343 $6,862 $1,584 $40

Social Media Analyst III Salary Growth & Career Path

Promotions are the fastest way to increase your earnings. As a Social Media Analyst III, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Social Media Analyst III Salary Growth and Career Path
Next Step Role Estimate Salary Projected Raise
Social Media Analyst IV $115,998 24%
Social Media Strategy Supervisor $99,166 6%
Social Media Communications Specialist IV $116,040 24%

Most common benefits for Social Media Analyst III

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for Social Media Analyst III

Here are companies hiring for Social Media Analyst III and their salaries, click below for more details.

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FAQ about Social Media Analyst III

1. Where can a Social Media Analyst III earn the most?

A Social Media Analyst III's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, a Social Media Analyst III earns the most in San Jose, CA, where the annual salary of a Social Media Analyst III is $118,437.

2. What is the highest pay for Social Media Analyst III?

The highest pay for Social Media Analyst III is $112,732.

3. What is the lowest pay for Social Media Analyst III?

The lowest pay for Social Media Analyst III is $71,820.

4. What are the responsibilities of Social Media Analyst III?

Collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience.

5. What industry pays the highest salary for Social Media Analyst III?

The Aerospace & Defense industry offers the highest average compensation for Social Media Analyst III roles, with salaries approximately 25% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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