As of July 01, 2026, the average salary for a Visual Merchandiser II in West Virginia is $58,021 per year, which breaks down to an hourly rate of $28.
However, a Visual Merchandiser II's salary can vary significantly. Here’s a look at the typical salary range:
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Visual Merchandiser II Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $64,560 | $5,380 | $1,242 | $31 |
| Average | $58,021 | $4,835 | $1,116 | $28 |
| 25th Percentile | $53,457 | $4,455 | $1,028 | $26 |
Reyes Coca-Cola Bottling - OWENSBORO, KY
Reyes Coca-Cola Bottling - EAU CLAIRE, WI
Reyes Coca-Cola Bottling - DOWNEY, CA
Inter Technologies Corporation - AMHERST, NY
A Visual Merchandiser II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, and company size can directly affect your earning potential.
Experience is a primary driver of a Visual Merchandiser II's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Job Role | Years of Experience | Average Salary |
|---|---|---|
| Visual Merchandiser I | 0-2 years | $40,743 |
| Visual Merchandiser II | 2-4 years | $58,021 |
| Visual Merchandising Manager | 4-5 years | $91,864 |
| Visual Merchandising Director | 5+ years | $146,792 |
| VP of Visual Merchandising | 5+ years | $231,285 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Visual Merchandiser IIs. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
Visual Merchandiser II salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $62,895. While startup companies pay approximate $53,181.
| Company Size | Employees | Average Salary |
|---|---|---|
| Startup | 1~50 | $53,181 |
| Growth Stage | 51~500 | $56,254 |
| Established | 501~5000 | $60,739 |
| Enterprise | 5000+ | $62,895 |
For Visual Merchandiser II roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Media and Hospitality & Leisure sectors offer the strongest compensation, at 20% above the average. In contrast, Visual Merchandiser positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view Visual Merchandiser II as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Media | $69,625 | $33.0 | 20% |
| Hospitality & Leisure | $63,823 | $31.0 | 10% |
Understanding how a Visual Merchandiser II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $64,560 | $5,380 | $1,242 | $31 |
| Average | $58,021 | $4,835 | $1,116 | $28 |
| 25th Percentile | $53,457 | $4,455 | $1,028 | $26 |
For a Visual Merchandiser II, the most direct path to higher earnings is advancing to the Visual Merchandiser III role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $69,404 - a projected growth of 20% over your current level.
Ready to take the next step in your career? Browse thousands of current Visual Merchandiser II job openings on our job board. Use the search bar below to find your perfect match.
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