As of July 01, 2026, the average salary for a Marketing Intelligence in the United States is $72,197 per year, which breaks down to an hourly rate of $35.
However, a Marketing Intelligence's salary can vary significantly. Here’s a look at the typical salary range:
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A Marketing Intelligence's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.
Experience is a primary driver of a Marketing Intelligence's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Accounts ... Level Marketing Intelligence | $70,077 |
| Accounts ... Level Marketing Intelligence | $86,906 |
| Marketing... Level Marketing Intelligence | $74,160 |
| Accounts ... Level Marketing Intelligence | $88,752 |
| Accounts ... Level Marketing Intelligence | $101,891 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Marketing Intelligences. For example, consider the average annual salaries in these key locations:
Demanded Skills for the Role:
| Skills | Demand Percentage |
|---|---|
| Analysis | 3.58% |
| Microsoft Excel | 2.11% |
| ERP Systems | 0.61% |
| Skill | Salary | Salary % Increase |
|---|---|---|
|
Coordination
|
$77,973 |
8%
|
|
Project Management
|
$77,251 |
7%
|
|
Presentation
|
$77,251 |
7%
|
|
Continuous Improvement
|
$77,251 |
7%
|
|
General Ledger
|
$75,807 |
5%
|
|
Billing Systems
|
$75,085 |
4%
|
For Marketing Intelligence roles, the industry you choose can affect earning potential by as much as 34% (the gap between the highest and lowest paying industries). Data shows that the Financial Services and Software & Networking sectors offer the strongest compensation, at 20% above the average. In contrast, Marketing Intelligence positions in Transportation or Telecom typically offer lower base pay, as these industries often view Marketing Intelligence as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Financial Services | $86,636 | $42.0 | 20% |
| Software & Networking | $85,192 | $41.0 | 18% |
| Pharmaceuticals | $80,860 | $39.0 | 12% |
| Energy & Utilities | $79,416 | $38.0 | 10% |
| Aerospace & Defense | $77,973 | $37.0 | 8% |
Your level of education can impact your salary potential. While many Marketing Intelligences enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.
According to our 100% employer-reported salary data, the median salary for a Marketing Intelligence with a Associate's Degree is between $71,136 and $76,265).
Marketing Intelligence Salaries by Degree Level
| Degree Level | % of user with this level of education |
|---|---|
| No Diploma | 1.5% |
| High School | 22.7% |
| Associates | 19.7% |
| Bachelors | 39.4% |
| Masters | 16.7% |
| Doctorate | 0.0% |
Understanding how a Marketing Intelligence's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on July 01, 2026Salaries for a Marketing Intelligence can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $76,255 in 2023 to around $75,582 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Marketing Intelligence salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
View More
|
| 2023 | $76,255 |
| 2024 | $76,014 |
| 2025 | $75,582 |
| 2026 |
View More
|
| 2027 |
View More
|
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