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As of August 01, 2026, the average salary for a Digital Media Strategist in Texas is $65,678 per year, which breaks down to an hourly rate of $32.
However, a Digital Media Strategist's salary can vary significantly. Here’s a look at the typical salary range:
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Digital Media Strategist Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $68,823 | $5,735 | $1,324 | $33 |
| Average | $65,678 | $5,473 | $1,263 | $32 |
| 25th Percentile | $60,648 | $5,054 | $1,166 | $29 |
TradeJobsWorkForce - Corpus Christi, TX
Darkhive, Inc - San Antonio, TX
AGP - Dallas, TX
Bossette Hair - Houston, TX
A Digital Media Strategist's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Digital Media Strategist's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Media Pla... Level Digital Media Strategist | $54,195 |
| Digital M... Level Digital Media Strategist | $65,447 |
| Media Pla... Level Digital Media Strategist | $84,838 |
| Media Pla... Level Digital Media Strategist | $111,477 |
| Media Sup... Level Digital Media Strategist | $98,415 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Digital Media Strategists. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Digital Media Strategist roles, the industry you choose can affect earning potential by as much as 35% (the gap between the highest and lowest paying industries). Data shows that the Financial Services and Software & Networking sectors offer the strongest compensation, at 15% above the average. In contrast, Digital Media Strategist positions in Transportation or Hospitality & Leisure typically offer lower base pay, as these industries often view Digital Media Strategist as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Financial Services | $75,529 | $36.0 | 15% |
| Software & Networking | $75,529 | $36.0 | 15% |
| Aerospace & Defense | $72,246 | $35.0 | 10% |
| Energy & Utilities | $72,246 | $35.0 | 10% |
| Pharmaceuticals | $72,246 | $35.0 | 10% |
Understanding how a Digital Media Strategist's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $68,823 | $5,735 | $1,324 | $33 |
| Average | $65,678 | $5,473 | $1,263 | $32 |
| 25th Percentile | $60,648 | $5,054 | $1,166 | $29 |
Ready to take the next step in your career? Browse thousands of current Digital Media Strategist job openings on our job board. Use the search bar below to find your perfect match.
Globe Life Family of Companies
Mc Kinney, TX
Globe Life Family of Companies | Mc Kinney, TX
At Globe Life, we are committed to empowering our employees with the support and opportunities they need to succeed at every stage of their career.Our thri... more
9 Days Ago
Cullen/Frost Bankers
San Antonio, TX
Cullen/Frost Bankers | San Antonio, TX
Paid Media StrategistIt's about creating an everlasting presence.Do you have a background in project management and the ability to work closely with other ... more
9 Days Ago
Optimal CAE
Austin, TX
Optimal CAE | Austin, TX
Programmatic Advertising StrategistOptimal is looking for an ambitious programmatic advertising strategist with at least 1.5 years of hands-on programmatic... more
9 Days Ago
Salem Media Group
Irving, TX
Salem Media Group | Irving, TX
Overview:Salem Media seeks a high-energy sales hunter - Account Executive - to drive new business growth across our complete advertising portfolio includin... more
9 Days Ago
Optimal
Austin, TX
Optimal | Austin, TX
Job Description. Job Description. About The Role. Optimal is looking for a Paid Media Strategist with 2+ years of hands-on experience managing paid search ... more
11 Days Ago
Wisevu
Dallas, TX
Wisevu | Dallas, TX
A digital marketing firm is seeking a talented individual to plan, launch, and manage high-roas paid ad campaigns across various platforms.The role involve... more
9 Days Ago
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