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Marketing Technology Manager Salary in the United States

How much does a Marketing Technology Manager make in the United States?

As of October 01, 2026, the average salary for a Marketing Technology Manager in the United States is $116,932 per year, which breaks down to an hourly rate of $56.

However, a Marketing Technology Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $142,326
  • Majority Range (25th-75th percentile): $107,972 to $130,224
  • Entry-Level (10th percentile): $99,814
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Key Factors That Influence Marketing Technology Manager Salaries

A Marketing Technology Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Marketing Technology Manager Salaries?

Experience is a primary driver of a Marketing Technology Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $120,461
  • Early Career (1-2 years): $104,450
  • Mid-Level (2-4 years): $115,955
  • Senior-Level (5-8 years): $166,765
  • Expert (over 8 years): $204,836
Levels Salary
Digital M... Level Marketing Technology Manager$120,461
Digital M... Level Marketing Technology Manager$104,450
Marketing... Level Marketing Technology Manager$115,955
Digital M... Level Marketing Technology Manager$166,765
Digital M... Level Marketing Technology Manager$204,836
View as Graph

How Do Marketing Technology Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Marketing Technology Managers. For example, consider the average annual salaries in these key locations:
  • District of Columbia: $129,467.
  • California: $128,976.
  • Massachusetts: $127,257.

Top Paying Cities for Marketing Technology Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $147,486
  • San Francisco: $145,872
  • Oakland: $142,797

What Skills Can Increase a Marketing Technology Manager's Salary?

Demanded Skills for the Role:

  • Analysis (Mentioned in 4.15% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
  • Google Analytics (Mentioned in 2.48% Job Postings): Google Analytics is a web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes.
  • Public Relations (Mentioned in 1.53% Job Postings): Public relations (PR) is the practice of deliberately managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. This differentiates it from advertising as a form of marketing communications. Public relations is the idea of creating coverage for clients for free, rather than marketing or advertising. But now, advertising is also a part of greater PR Activities. An example of good public relations would be generating an article featuring a client, rather than paying for the client to be advertised next to the article. The aim of public relations is to inform the public, prospective customers, investors, partners, employees, and other stakeholders and ultimately persuade them to maintain a positive or favorable view about the organization, its leadership, products, or political decisions. Public relations professionals typically work for PR and marketing firms, businesses and companies, government, and public officials as PIOs and nongovernmental organizations, and nonprofit organizations. Jobs central to public relations include account coordinator, account executive, account supervisor, and media relations manager.
Skills Demand Percentage
Analysis 4.15%
Google Analytics 2.48%
Public Relations 1.53%
See More Skills

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Marketing Technology Manager's salary.

  • Data Processing: Can increase your salary by up to 7%.
  • Product Marketing: Can increase your salary by up to 4%.
  • Commitment: Can increase your salary by up to 3%.
Skill Salary Salary % Increase
Data Processing $125,117
7%
Product Marketing $121,609
4%
Commitment $120,440
3%
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Marketing Technology Manager Salary by Industry: Top Paying Sectors

For Marketing Technology Manager roles, the industry you choose can affect earning potential by as much as 60% (the gap between the highest and lowest paying industries). Data shows that the Software & Networking and Financial Services sectors offer the strongest compensation, at 30% above the average. In contrast, Marketing Technology Manager positions in Retail & Wholesale or Edu., Gov't. & Nonprofit typically offer lower base pay, as these industries often view Marketing Technology Manager as a support function rather than a direct revenue driver.

The top paying industries for a Marketing Technology Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Software & Networking$152,012$73.030%
Financial Services$146,165$70.025%
Biotechnology$140,318$67.020%
Pharmaceuticals$140,318$67.020%
Internet$134,472$65.015%

Marketing Technology Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Marketing Technology Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on October 01, 2026
$107,972
Average $116,932/year
$130,224
$8,998
Average $9,744/month
$10,852
$2,076
Average $2,249/week
$2,504
$52
Average $56/hour
$63
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $130,224 $10,852 $2,504 $63
Average $116,932 $9,744 $2,249 $56
25th Percentile $107,972 $8,998 $2,076 $52

Most common benefits for Marketing Technology Manager

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for Marketing Technology Manager

Here are companies hiring for Marketing Technology Manager and their salaries, click below for more details.

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FAQ about Marketing Technology Manager

1. What industry pays the highest salary for Marketing Technology Manager?

The Software & Networking industry offers the highest average compensation for Marketing Technology Manager roles, with salaries approximately 30% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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