Know your market value with insights across roles — from individual contributors to executive pay and overall company compensation trends.
Access a suite of powerful calculators to make data-driven career decisions.
Automate pay cycles, manage job architectures, and ensure pay equity with AI-powered compensation platforms.
Access validated salary benchmarks, labor market trends, and minimum wage data to stay competitive.
Participate in and purchase industry-specific salary surveys to obtain the most accurate, peer-reported pay data.
As of August 01, 2026, the average salary for a Brand Director in the United States is $199,380 per year, which breaks down to an hourly rate of $96.
However, a Brand Director's salary can vary significantly. Here’s a look at the typical salary range:
Compensation Planning
Develop a Job Description
Pay Equity
2026 Compensation Trend
AI-Powered Talent
AI Onboarding
Brand Director Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $216,841 | $18,070 | $4,170 | $104 |
| Average | $199,380 | $16,615 | $3,834 | $96 |
| 25th Percentile | $179,378 | $14,948 | $3,450 | $86 |
ESL FACEIT GROUP Limited - Columbus, OH
MD Staff, LLC - Columbus, OH
eviCore healthcare - Columbus, OH
MD Staff, LLC - Columbus, OH
A Brand Director's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Brand Director's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Product/B... Level Brand Director | $123,575 |
| Product/B... Level Brand Director | $163,948 |
| Brand Dir... Level Brand Director | $200,769 |
| VP of Pro... Level Brand Director | $243,668 |
| SVP of Pr... Level Brand Director | $303,740 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Brand Directors. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Brand Director roles, the industry you choose can affect earning potential by as much as 100% (the gap between the highest and lowest paying industries). Data shows that the Financial Services and Aerospace & Defense sectors offer the strongest compensation, at 50% above the average. In contrast, Brand Director positions in Hospitality & Leisure or Transportation typically offer lower base pay, as these industries often view Brand Director as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Financial Services | $299,070 | $144.0 | 50% |
Understanding how a Brand Director's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $216,841 | $18,070 | $4,170 | $104 |
| Average | $199,380 | $16,615 | $3,834 | $96 |
| 25th Percentile | $179,378 | $14,948 | $3,450 | $86 |
Salaries for a Brand Director can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $175,818 in 2023 to around $174,371 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Brand Director salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
View More
|
| 2023 | $175,818 |
| 2024 | $176,654 |
| 2025 | $174,371 |
| 2026 |
View More
|
| 2027 |
View More
|
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.
Compensation PlanningHere are companies hiring for Brand Director and their salaries, click below for more details.
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Biotechnology
Ready to take the next step in your career? Browse thousands of current Brand Director job openings on our job board. Use the search bar below to find your perfect match.
C.R. England
Columbus, OH
Maxim Healthcare
Columbus, OH
Maxim Healthcare | Columbus, OH
Private duty nursing (PDN) allows medically fragile patients to receive quality, skilled nursing care in the comfort of their home: a setting preferred by ... more
14 Days Ago
XPO
Columbus, OH
Schneider
Columbus, OH
Schneider | Columbus, OH
CDL-A - Dedicated Reefer truck driver - Kroger. Dedicated Reefer truck driver - Kroger. Average pay. $1,200-$1,450 weekly. Home time. Daily. Experience. Al... more
15 Days Ago
Family Dollar
Columbus, OH
Family Dollar | Columbus, OH
Customer Service Associate. We're seeking a Customer Service Associate to join our team and deliver a great shopping experience for every customer. Duties ... more
17 Days Ago
GO Staffing
Columbus, OH
Get a Salary Increase
Analyze the market and your qualifications to negotiate your salary with confidence.
Search Job Openings
Search thousands of open positions to find your next opportunity.
Adjust Employee Salary
Individualize employee pay based on unique job requirements and personal qualifications.
Price My Industry Jobs
Get the latest market price for benchmark jobs and jobs in your industry.
The Financial Services industry offers the highest average compensation for Brand Director roles, with salaries approximately 50% above the market median.
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)
With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.
Salary.com's CompAnalyst platform offers:
