Social Manager Salary in the United States

How much does a Social Manager make in the United States?

As of July 01, 2026, the average salary for a Social Manager in the United States is $55,997 per year, which breaks down to an hourly rate of $27.

However, a Social Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $63,802
  • Majority Range (25th-75th percentile): $50,533 to $60,083
  • Entry-Level (10th percentile): $45,558
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View as table View as graph 25% $50,533 10% $45,558 90% $63,802 75% $60,083 $55,997 50%(Median) Didn’t find job title? Click

Social Manager Salaries by Percentile

Annual
Salary		 Monthly
Pay		 Weekly
Pay		 Hourly
Wage
75th Percentile $60,083 $5,007 $1,155 $29
Average $55,997 $4,666 $1,077 $27
25th Percentile $50,533 $4,211 $972 $24
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Average Salary for United States
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Key Factors That Influence Social Manager Salaries

A Social Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Social Manager Salaries?

Experience is a primary driver of a Social Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $54,100
  • Early Career (1-2 years): $54,479
  • Mid-Level (2-4 years): $55,846
  • Senior-Level (5-8 years): $57,974
  • Expert (over 8 years): $58,805
Levels Salary
Entry Level Social Manager$54,100
Intermediate Level Social Manager$54,479
Senior Level Social Manager$55,846
Specialist Level Social Manager$57,974
Expert Level Social Manager$58,805
$54,100 0 yr
$54,479 < 2 yrs
$55,846 2-4 yrs
$57,974 5-8 yrs
$58,805 > 8 yrs
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What Am I Worth?

Top Paying Cities for Social Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $70,630
  • San Francisco: $69,856
  • Oakland: $68,384

What Skills Can Increase a Social Manager's Salary?

Demanded Skills for the Role:

  • Commitment (Mentioned in 4.18% Job Postings): An agreement or pledge to do something in the future a commitment to improve conditions at the prison especially : an engagement to assume a financial obligation at a future date.
  • Good Manufacturing Practice (Mentioned in 4.27% Job Postings): Good manufacturing practice (GMP) is a system for ensuring that products are consistently produced and controlled according to quality standards.
  • Material Handling (Mentioned in 2.44% Job Postings): Material handling involves short-distance movement within the confines of a building or between a building and a transportation vehicle. It uses a wide range of manual, semi-automated, and automated equipment and includes consideration of the protection, storage, and control of materials throughout their manufacturing, warehousing, distribution, consumption, and disposal. Material handling can be used to create time and place utility through the handling, storage, and control of material, as distinct from manufacturing, which creates form utility by changing the shape, form, and makeup of material.
See More Skills
Skills Demand Percentage
Commitment 4.18%
Good Manufacturing Practice 4.27%
Material Handling 2.44%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Social Manager's salary.
  • Good Manufacturing Practice: Can increase your salary by up to 56%.
  • Food Safety: Can increase your salary by up to 23%.
  • SOP: Can increase your salary by up to 10%.
Skill Salary Salary % Increase
Good Manufacturing Practice
 $87,356
56%
Food Safety
 $68,877
23%
SOP
 $61,597
10%
Problem Solving
 $61,037
9%
Communication Skills
 $59,357
6%
Customer Service
 $59,357
6%
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Social Manager Salary by Industry: Top Paying Sectors

For Social Manager roles, the industry you choose can affect earning potential by as much as 25% (the gap between the highest and lowest paying industries). Data shows that the MFG Durable and Chemicals sectors offer the strongest compensation, at 10% above the average. In contrast, Social Manager positions in Business Services or MFG Nondurable typically offer lower base pay, as these industries often view Social Manager as a support function rather than a direct revenue driver.

The top paying industries for a Social Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
MFG Durable$61,597$30.010%
Chemicals$58,797$28.05%

Social Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Social Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Hourly
  • Monthly
  • Weekly
  • Yearly
  • Table View
Last Updated on July 01, 2026
$50,533
Average $55,997/year
$60,083
$4,211
Average $4,666/month
$5,007
$972
Average $1,077/week
$1,155
$24
Average $27/hour
$29
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $60,083 $5,007 $1,155 $29
Average $55,997 $4,666 $1,077 $27
25th Percentile $50,533 $4,211 $972 $24

Salaries of jobs related to Social Manager

Salary Trends for Social Manager

Salaries for a Social Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $50,573 in 2023 to around $49,428 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Social Manager salary trends, .

Average Annual Salary of Social Manager Over Time

2022
$???
2023
$50,573
2024
$49,847
2025
$49,428
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $50,573
2024 $49,847
2025 $49,428
2026
View More
2027
View More

Most common benefits for Social Manager

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401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Social Manager

Here are companies hiring for Social Manager and their salaries, click below for more details.

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FAQ about Social Manager

1. What industry pays the highest salary for Social Manager?

The MFG Durable industry offers the highest average compensation for Social Manager roles, with salaries approximately 10% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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