Social Manager Salary in the United States

How much does a Social Manager make in the United States?

As of April 01, 2026, the average salary for a Social Manager in the United States is $55,970 per year, which breaks down to an hourly rate of $27.

However, a Social Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $63,773
  • Majority Range (25th-75th percentile): $50,503 to $60,054
  • Entry-Level (10th percentile): $45,526
Compensation Planning
Develop a Job Description
Pay Equity
2025 Compensation Trend
Recruit with AI
AI Onboarding
View as table View as graph 25% $50,503 10% $45,526 90% $63,773 75% $60,054 $55,970 50%(Median) Didn’t find job title? Click

Social Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $60,054 $5,005 $1,155 $29
Average $55,970 $4,664 $1,076 $27
25th Percentile $50,503 $4,209 $971 $24
Check out Social Manager Job Openings in the United States
Specialist Paid Social Display&amp Video

Arhaus - Boston Heights, OH

Licensed Clinical Social Worker

Headway - Hyde Park, OH

Licensed Clinical Social Worker

Headway - Minerva Park, OH

Licensed Clinical Social Worker

Headway - Newburgh Heights, OH

Search More Social Manager Jobs in the United States

Key Factors That Influence Social Manager Salaries

A Social Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Social Manager Salaries?

Experience is a primary driver of a Social Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $54,071
  • Early Career (1-2 years): $54,451
  • Mid-Level (2-4 years): $55,818
  • Senior-Level (5-8 years): $57,946
  • Expert (over 8 years): $58,777
Levels Salary
Entry Level Social Manager$54,071
Intermediate Level Social Manager$54,451
Senior Level Social Manager$55,818
Specialist Level Social Manager$57,946
Expert Level Social Manager$58,777
$54,071 0 yr
$54,451 < 2 yrs
$55,818 2-4 yrs
$57,946 5-8 yrs
$58,777 > 8 yrs
View as Table
View as Graph

What Am I Worth?

Top Paying Cities for Social Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $70,594
  • San Francisco: $69,900
  • Oakland: $68,350

What Skills Can Increase a Social Manager's Salary?

Demanded Skills for the Role:

  • Commitment (Mentioned in 4.18% Job Postings): An agreement or pledge to do something in the future a commitment to improve conditions at the prison especially : an engagement to assume a financial obligation at a future date.
  • Good Manufacturing Practice (Mentioned in 4.27% Job Postings): Good manufacturing practice (GMP) is a system for ensuring that products are consistently produced and controlled according to quality standards.
  • Material Handling (Mentioned in 2.44% Job Postings): Material handling involves short-distance movement within the confines of a building or between a building and a transportation vehicle. It uses a wide range of manual, semi-automated, and automated equipment and includes consideration of the protection, storage, and control of materials throughout their manufacturing, warehousing, distribution, consumption, and disposal. Material handling can be used to create time and place utility through the handling, storage, and control of material, as distinct from manufacturing, which creates form utility by changing the shape, form, and makeup of material.
See More Skills
Skills Demand Percentage
Commitment 4.18%
Good Manufacturing Practice 4.27%
Material Handling 2.44%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Social Manager's salary.
  • Good Manufacturing Practice: Can increase your salary by up to 56%.
  • Food Safety: Can increase your salary by up to 23%.
  • SOP: Can increase your salary by up to 10%.
Skill Salary Salary % Increase
Good Manufacturing Practice
$87,313
56%
Food Safety
$68,843
23%
SOP
$61,567
10%
Problem Solving
$61,007
9%
Communication Skills
$59,328
6%
Customer Service
$59,328
6%
Get Latest Data

Social Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Social Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on April 01, 2026

Salary Trends for Social Manager

Salaries for a Social Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $50,573 in 2023 to around $49,428 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Social Manager salary trends, .

Average Annual Salary of Social Manager Over Time

2022
$???
2023
$50,573
2024
$49,847
2025
$49,428
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $50,573
2024 $49,847
2025 $49,428
2026
View More
2027
View More

Most common benefits for Social Manager

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
For Employers

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.

Compensation Planning

Common company salaries for Social Manager

Here are companies hiring for Social Manager and their salaries, click below for more details.

Find Your Next Social Manager Job

Ready to take the next step in your career? Browse thousands of current Social Manager job openings on our job board. Use the search bar below to find your perfect match.

United States
For Employees

Get a Salary Increase

Analyze the market and your qualifications to negotiate your salary with confidence.

Search Job Openings

Search thousands of open positions to find your next opportunity.

For Employers

Adjust Employee Salary

Individualize employee pay based on unique job requirements and personal qualifications.

Price My Industry Jobs

Get the latest market price for benchmark jobs and jobs in your industry.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst