As of April 01, 2025, the average annual salary for an Account Planner in Massachusetts is $82,001. According to Salary.com, salaries can range from a low of $62,874 to a high of $110,166, with most professionals earning between $71,989 and $96,744.
| Percentile | Salary | Location | Last Updated |
| 10th Percentile Account Planner Salary | $62,874 | MA | April 01, 2025 |
| 25th Percentile Account Planner Salary | $71,989 | MA | April 01, 2025 |
| 50th Percentile Account Planner Salary | $82,001 | MA | April 01, 2025 |
| 75th Percentile Account Planner Salary | $96,744 | MA | April 01, 2025 |
| 90th Percentile Account Planner Salary | $110,166 | MA | April 01, 2025 |
Account planning brings the consumer into the process of developing advertising. Planning is a job function relating to the application of strategy and planning techniques to direct brands unique direction[clarification needed] across communications across advertising and marketing channels. The Account Planner, or simply Planner, has a role to identify and empathise with the target market and unlock insight that creates value between the consumer, the brand and the category of Product (business) or service. The thoughts and observations are construed into a value proposition and make up a doc...
Source: Wikipedia (as of 04/25/2019). Read more from Wikipedia
See user submitted job responsibilities for Account Planner.
| Location | Avg. Salary | Date Updated |
|---|---|---|
| Location Attleboro, MA | Avg. Salary $78,083 | Date Updated April 01, 2025 |
| Location Barnstable, MA | Avg. Salary $79,507 | Date Updated April 01, 2025 |
| Location Fitchburg, MA | Avg. Salary $79,628 | Date Updated April 01, 2025 |
| Location Hyannis, MA | Avg. Salary $79,244 | Date Updated April 01, 2025 |
| Location Leominster, MA | Avg. Salary $78,844 | Date Updated April 01, 2025 |
| Location Malden, MA | Avg. Salary $84,036 | Date Updated April 01, 2025 |
| Location Methuen, MA | Avg. Salary $79,816 | Date Updated April 01, 2025 |
| Location Newton, MA | Avg. Salary $84,036 | Date Updated April 01, 2025 |
| Location Revere, MA | Avg. Salary $84,036 | Date Updated April 01, 2025 |
| Location Weymouth, MA | Avg. Salary $81,527 | Date Updated April 01, 2025 |
0 - 2 years experience
Bachelor's Degree
2 - 4 years experience
Bachelor's Degree
4 - 7 years experience
Bachelor's Degree
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About Massachusetts Massachusetts is the 7th-smallest state in the United States. It is located in the New England region of the northeastern United States and has an are....More
Recently searched related titles: Planning Assistant, Production Planner
Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role
Jobs with a similar salary range to Account Planner : Schedule Planner, Planning Clerk
