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How Much Does a Software Sales Engineer Make in Madison, WI ? (2026 Salary Guide)

Software Sales Engineer Salary in Madison, WI

As of September 01, 2026, the average annual salary for Software Sales Engineer in Madison, WI is $82,571, equivalent to $40 per hour, $1,588 weekly, or $6,881 monthly. These figures, sourced from Salary.com’s real-time job posting scans, highlight competitive earning potential for Software Sales Engineer in cities like San Jose, Santa Clara, and San Francisco.

Annually Salaries for Software Sales Engineer in Madison, WI vary widely, spanning from $70,804 to $100,043. Most professionals fall between the 25th percentile ($76,412) and 75th percentile ($91,716), while top earners (90th percentile) make $100,043 per year. This $15,304 pay gap underscores opportunities for salary growth through certifications, specialized skills like Presentation or Use Cases, or targeting high-paying regions like District of Columbia or California.

Location and experience significantly influence earnings. For example, Madison Software Sales Engineer often earn 0.2% lower than national averages. However, Madison currently ranks 406 statewide for Software Sales Engineer job salary. Professionals are advised to focus on high-growth sectors like to offset market challenges.

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Software Sales Engineer Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Software Sales Engineer Salary $70,804 Madison, WI September 01, 2026
25th Percentile Software Sales Engineer Salary $76,412 Madison, WI September 01, 2026
50th Percentile Software Sales Engineer Salary $82,571 Madison, WI September 01, 2026
75th Percentile Software Sales Engineer Salary $91,716 Madison, WI September 01, 2026
90th Percentile Software Sales Engineer Salary $100,043 Madison, WI September 01, 2026
25% $76,412 10% $70,804 90% $100,043 75% $91,716 $82,571 50%(Median) Didn’t find job title? Click
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What is a Software Sales Engineer ?

Sales engineering is a hybrid of sales and engineering that exists in industrial and commercial markets. Buying decisions in these markets are made differently than those in many consumer contexts, being based more on technical information and rational analysis and less on style, fashion, or impulse. Therefore, selling in these markets cannot depend on consumer-type sales methods alone, and instead it relies heavily on technical information and problem-solving to convince buyers that they should spend money on the seller's products or services, in order to meet a business need (that is, to sat...

Source: Wikipedia (as of 04/18/2019). Read more from Wikipedia

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Job Openings for Software Sales Engineer in Madison, WI

Career Path for this job

  1. This Job:

    Software Sales Engineer

    0 - 2 years experience
    Bachelor's Degree

  2. Up a level:

    Sales Engineer II

    2 - 4 years experience
    Bachelor's Degree

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Understand the total compensation opportunity for a Software Sales Engineer, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
76412
91716
82571

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
80753
99984
89546
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Software Sales Engineer in Madison, WI. The base salary for Software Sales Engineer ranges from $76,412 to $91,716 with the average base salary of $82,571. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $80,753 to $99,984 with the average total cash compensation of $89,546.

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76412
91716

 

About Madison, Wisconsin    Madison is located in the center of Dane County in south-central Wisconsin, 77 miles (124 km) west of Milwaukee and 122 miles (196 km) northwest of Ch....More

Madison, Wisconsin  area prices were up 1.3% from a year ago

Software Sales Engineer Salary in popular cities: Milwaukee, Green Bay, Kenosha

Skills associated with Software Sales Engineer: Flex

Recently searched related titles: Hr Business Consultant, Healthcare Business Consultant, Workforce Development Consultant

Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role

Jobs with a similar salary range to Software Sales Engineer : Demo Engineer, International Development Consultant, Associate Solution Engineer