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As of August 01, 2026, the average salary for a New Product Development Manager in California is $157,127 per year, which breaks down to an hourly rate of $76.
However, a New Product Development Manager's salary can vary significantly. Here’s a look at the typical salary range:
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New Product Development Manager Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $169,541 | $14,128 | $3,260 | $82 |
| Average | $157,127 | $13,094 | $3,022 | $76 |
| 25th Percentile | $143,275 | $11,940 | $2,755 | $69 |
VPET USA Inc. - Fontana, CA
Merchsource - Irvine, CA
Mad Engine Global LLC - Burbank, CA
Sierra - San Francisco, CA
A New Product Development Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a New Product Development Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Product D... Level New Product Development Manager | $146,643 |
| Product D... Level New Product Development Manager | $176,832 |
| New Produ... Level New Product Development Manager | $156,214 |
| Product D... Level New Product Development Manager | $199,020 |
| Product D... Level New Product Development Manager | $243,338 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract New Product Development Managers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For New Product Development Manager roles, the industry you choose can affect earning potential by as much as 30% (the gap between the highest and lowest paying industries). Data shows that the Energy & Utilities and MFG Nondurable sectors offer the strongest compensation, at 15% above the average. In contrast, New Product Development Manager positions in Edu., Gov't. & Nonprofit or Pharmaceuticals typically offer lower base pay, as these industries often view New Product Development Manager as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Energy & Utilities | $180,696 | $87.0 | 15% |
| MFG Nondurable | $175,982 | $85.0 | 12% |
| Aerospace & Defense | $172,839 | $83.0 | 10% |
| Insurance | $169,697 | $82.0 | 8% |
| Retail & Wholesale | $166,554 | $80.0 | 6% |
Understanding how a New Product Development Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $169,541 | $14,128 | $3,260 | $82 |
| Average | $157,127 | $13,094 | $3,022 | $76 |
| 25th Percentile | $143,275 | $11,940 | $2,755 | $69 |
Ready to take the next step in your career? Browse thousands of current New Product Development Manager job openings on our job board. Use the search bar below to find your perfect match.
True Religion
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Vista, CA
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Job Description. Job Description. Description. The Product Development Manager will lead new product developments as well as product optimization efforts f... more
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Irvine, CA
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Orange, CA
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