Digital Media Coordinator

INSPIRE STUDENTS TO BE PASSIONATE ABOUT FOOD AND HEALTH!

Kids Cook! invites you to apply to be a part of a dynamic, creative working environment. We provide hands-on instruction in a student-centered program focusing on nutrition and health, culinary applications, and physical activity. Kids Cook! uses an integrated curriculum, including nutrition, literature, art, cultures of the world, math, science, social studies, and geography. Children and families who participate in Kids Cook! are healthier, more active, eat a greater variety of nutritious foods in moderation, and are excited to share their knowledge and experience with their families, friends, and communities.

Purpose:

A Digital Media Coordinator is responsible for managing the organization's online presence and will be involved in all aspects of digital media planning, from brand to performance campaigns. They will work closely with our Executive Director on evaluating performance metrics and analytics for online platforms, recommending courses of action for paid and organic search, ensuring brand consistency across platforms, and working with the brand to ensure successful social media creative performance. As well as working with the administrative team to create and update content for classroom and community engagement.

Primary Duties & Responsibilities:

· Support Kids Cook! digital media activities; maintaining a strong online presence for the organization.

· Implement marketing strategies through social media accounts.

• Update and create original content for Kids Cook! webpage, including blogs and other helpful resources, through the Squarespace template
• Creating engaging text, image and video content for social media platforms
• Scheduling content on digital media platforms and building brand awareness using digital media channels.
• Work closely with management team to develop a strategy for integrated media campaigns.
• Manage content for search engine optimization.

· Measure web traffic and monitor social media.

• Target content to specific audiences and focus on trending topics.

· Create engaging text, image, and video content.

· Collaborate with administrative team to develop curriculum content.

· Manage projects and build strong relationships with partners.

• Ensure brand consistency across all digital media channels.
• Monitor daily impact and return on investment of digital marketing campaigns to optimize for best performance.
• Remain up to date with the latest digital media trends and design technology available.

Additional Job Functions:

• Meets Kids Cook! Employee Handbook code of conduct.

• Meets APS/Kids Cook! dress code at school, business casual dress code when in office and professional business attire when in business situations.

• Reports prepared based on Report Timetable.

• Participate in outreach activities.

• Attend all required unit trainings.

• Other duties as assigned.

Required Knowledge, Skills, and Abilities:

· Bachelor's degree in digital media, marketing, or a related field.

· 2 - 4 years’ experience in digital marketing, social media and website.

· Experience measuring and driving performance with social media platforms including Facebook, Instagram, and YouTube.

· Solid knowledge of programs such as Google Suite, MailChimp, Canva, Instagram, YouTube, Facebook, and social media analytical tools including google analytics.

· Strong presentation skills and ability to present complex ideas clearly.

• Knowledge of the latest media trends.
• Basic budgeting skills to reconcile paid digital media placements with the available budget.

· Ability to grasp future trends in digital technologies and respond proactively.

· Ability to organize and manage daily work with multiple partners.

· Proactive approach to problem solving with strong decision-making skills.

• Excellent communication and interpersonal skills with the ability to work well with a team.

· Excellent customer service skills including community outreach and work with community members.

• Strong Organizational skills with an attention to detail.

· Access to a computer for daily monitoring of Kids Cook! email, online reporting tools, and online meetings.

Preferred Knowledge, Skills, and Abilities:

· Health-minded around nutrition and daily physical activity.

· Prior experience using Adobe (or similar) tools for daily work.

Physical Demands and Work Environment:

· All offers of employment with Kids Cook! are contingent upon clear results of a thorough background check. Background checks will be conducted on all final candidates.

· Daily exposure to children and people in a school and kitchen environments should be expected.

· Work is performed in a highly active environment with exposure to a wide variety of challenges, deadlines, and a diverse employee and client population.

· Position may require the occasional lifting of up to 30 pounds.

· The physical requirements and work environment described are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Kids Cook Benefits:

· Health benefits include: 50% of premiums covered by Kids Cook! and access to health reimbursement account.

· Flexible schedule, work schedule follows school-year calendar and breaks.

· Nutrition/Health, Culinary and Education work-related trainings provided throughout the year.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.

Kids Cook provides equal work opportunities to all employees and applicants and does not discriminate on any basis, which is prohibited by law, including race, color, sex, gender identity, sexual preference, political views, age, religion, national origin, disability, pregnancy, marital status, or veteran status.

Job Type: Part-time

Pay: $23.00 - $28.00 per hour

Expected hours: 15 – 25 per week

Benefits:

• Flexible schedule
• Health insurance
• Health savings account
• Paid time off

Schedule:

• Day shift
• Monday to Friday
• Weekends as needed

Experience:

• Marketing: 3 years (Preferred)

Ability to Commute:

• Albuquerque, NM 87109 (Required)

Ability to Relocate:

• Albuquerque, NM 87109: Relocate before starting work (Required)

Work Location: Hybrid remote in Albuquerque, NM 87109