What are the responsibilities and job description for the Digital Marketing Analyst position at VIOLA?
SundaySky is leading the video revolution.
Our platform unleashes the power of video for every organization by making it easier to produce, distribute, and optimize at scale.
We live in a digital-first world, where video is the preferred way to consume content.
However, organizations fail to leverage video as a strategic communication medium because it's too costly to create, manage, and scale.
Video has historically required specialized skill-sets, custom assets, lots of time and money to produce, and unfortunately, it comes with a short shelf-life.SundaySky has a unique and exciting opportunity to join a digital marketing analytics group for a rapidly growing startup.
Our product combines digital technology, advertising, consumer relationship management, and big data for the most recognizable brand names across multiple industries.
We are seeking an energetic, self-starter that combines an analytical mind with creative problem-solving skills to use data to drive success.The ideal candidate approaches analytics as a path to strategic thinking that culminates in actionable insights through intuitive visualizations and tools.
You will have the opportunity to make data-driven contributions to client programs, and then run point on reporting and insights.
If you're the kind of person who obsesses over details, thrives in a dynamic, fast-paced collaborative environment, wants an opportunity to make a significant impact and jumps at the opportunity to take on new challenges, SundaySky is the place for you.
Responsibilities In this role, you will: Lead advertising reporting and analytics across top enterprise accounts by building consistently accurate and useful reports and dashboards, and conducting ad-hoc analyses where neededUse a data-driven approach to assess paid media programs in order to make proactive, strategic recommendations relevant to advertising program objectivesCollaborate with key, cross-functional internal stakeholders (Sales, Success, Campaign Management, Product, etc.
)Analyze A/B and multivariable testing with messaging, imagery, and audience groupsManage day-to-day communications for advertising analytics needs from client & Account Team Requirements The ideal candidate will have the following experience and skillet: Minimum 2-3 years of hands-on experience in digital communications executing paid media marketing strategiesExperience and expertise with Tableau developmentProject management skills - including the ability to manage multiple projects in a fast-paced environment, and balance the desire for quantitative rigor with realities of inconsistent business dataExperience working across various platforms and applications to build out key reports/dashboards (Tableau, Google Analytics, Excel, etc.
)Open-source statistical software: R or Python (similar to SAS, SPSS, etc.
)Database (SQL, MySQL, NoSQL, Splunk, etc.
)Competency in statistical analysis techniques is a plus (such as&time-series data analysis, forecasting segmentation, univariate & multivariate statistical analysis, various metrics and key performance indicators, research & test design, significance testing, hypothesis testing, variance, and growth calculations, return on investment)Experience with data visualization and/or an eye for designAbility to glean insights from raw data to guide strategic decisionsProactive, independent thinker with high energy and positive attitudeBachelor s degree (B.A.
or B.Sc.) or equivalent.Experience with eCommerce / digital advertising best practicesWillingness to take coaching for continuous personal developmentExperience working with a distributed team of Sales, Success, Ad Ops, Product, R&D, etc.Must be authorized to work in the US&SundaySky is an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.
Different makes us better.
Our platform unleashes the power of video for every organization by making it easier to produce, distribute, and optimize at scale.
We live in a digital-first world, where video is the preferred way to consume content.
However, organizations fail to leverage video as a strategic communication medium because it's too costly to create, manage, and scale.
Video has historically required specialized skill-sets, custom assets, lots of time and money to produce, and unfortunately, it comes with a short shelf-life.SundaySky has a unique and exciting opportunity to join a digital marketing analytics group for a rapidly growing startup.
Our product combines digital technology, advertising, consumer relationship management, and big data for the most recognizable brand names across multiple industries.
We are seeking an energetic, self-starter that combines an analytical mind with creative problem-solving skills to use data to drive success.The ideal candidate approaches analytics as a path to strategic thinking that culminates in actionable insights through intuitive visualizations and tools.
You will have the opportunity to make data-driven contributions to client programs, and then run point on reporting and insights.
If you're the kind of person who obsesses over details, thrives in a dynamic, fast-paced collaborative environment, wants an opportunity to make a significant impact and jumps at the opportunity to take on new challenges, SundaySky is the place for you.
Responsibilities In this role, you will: Lead advertising reporting and analytics across top enterprise accounts by building consistently accurate and useful reports and dashboards, and conducting ad-hoc analyses where neededUse a data-driven approach to assess paid media programs in order to make proactive, strategic recommendations relevant to advertising program objectivesCollaborate with key, cross-functional internal stakeholders (Sales, Success, Campaign Management, Product, etc.
)Analyze A/B and multivariable testing with messaging, imagery, and audience groupsManage day-to-day communications for advertising analytics needs from client & Account Team Requirements The ideal candidate will have the following experience and skillet: Minimum 2-3 years of hands-on experience in digital communications executing paid media marketing strategiesExperience and expertise with Tableau developmentProject management skills - including the ability to manage multiple projects in a fast-paced environment, and balance the desire for quantitative rigor with realities of inconsistent business dataExperience working across various platforms and applications to build out key reports/dashboards (Tableau, Google Analytics, Excel, etc.
)Open-source statistical software: R or Python (similar to SAS, SPSS, etc.
)Database (SQL, MySQL, NoSQL, Splunk, etc.
)Competency in statistical analysis techniques is a plus (such as&time-series data analysis, forecasting segmentation, univariate & multivariate statistical analysis, various metrics and key performance indicators, research & test design, significance testing, hypothesis testing, variance, and growth calculations, return on investment)Experience with data visualization and/or an eye for designAbility to glean insights from raw data to guide strategic decisionsProactive, independent thinker with high energy and positive attitudeBachelor s degree (B.A.
or B.Sc.) or equivalent.Experience with eCommerce / digital advertising best practicesWillingness to take coaching for continuous personal developmentExperience working with a distributed team of Sales, Success, Ad Ops, Product, R&D, etc.Must be authorized to work in the US&SundaySky is an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.
Different makes us better.
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