Also referred to as: Social Media Content and Marketing Strategy Manager
Requirements and Responsibilities

Social Media Marketing and Communications Manager develops and implements the organization's social media strategy, including marketing plans that leverage social media outlets. Develops and maintains online content that attracts attention, generates interest, and is easily shared with social networks. Being a Social Media Marketing and Communications Manager establishes relationships with bloggers and other members of the online community. May work with technical personnel in the development of tools that allow for easy integration with a social network. Additionally, Social Media Marketing and Communications Manager requires a bachelor's degree. Typically reports to top management. The Social Media Marketing and Communications Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Social Media Marketing and Communications Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required.

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