Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Captiva Marketing is seeking to find a self-motivated individual who is interested in building a career in the digital marketing world. The position of Digital Marketing Strategist for the Local Marketing Team will work closely on key accounts with account managers and will provide assistance with design, marketing and communication strategies. This role will require a creative thinker that is detail-oriented and thrives in a team environment. Those interested in this position will be challenged daily with client-driven tasks while enjoying a day filled with variety, relationship management, ongoing learning and problem-solving.
This is a full-time position in our St. Louis office (local candidates preferred).
Commensurate with experience
Why Work at Captiva?
At Captiva Marketing, our first step in the applicant screening process includes an email to schedule a traditional phone interview. All correspondences are exercised from an official Captiva Marketing email address. We do not request a Google Hangouts nor do we use a Gmail account with our recruiting process. Initial communications will not request sensitive information, including but not limited to social security numbers, birth dates, bank information, etc. during our interview process. While giving out personal information to organizations, please be diligent. If you have any concerns about a request coming from Captiva Marketing, please contact us at 314-822-3656 and ask for Melissa Berner.
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