Public Relations Manager jobs in Colorado

SUMMARY

The Manager of Public Relations is responsible for supporting public relations strategies as a member of the Issues Management & Public Relations (IMPR) team. Work will include, but is not limited to, the creation of written and visual content including infographics, talking points, press releases, pitches, media lists, media responses, and stories about the beef industry. Additionally, this position will assist in tracking results and monitoring traditional and social media, as well as influencer conversations, pop culture and current events, to identify pickup of pitched stories as well as identify trends and issues that could threaten consumer confidence in beef. This is not a remote position and is located in Centennial, Colorado. 

ESSENTIAL FUNCTIONS

An employee in this position may be called upon to do any or all of the following essential functions. These examples do not include all of the functions which the employee may be expected to perform.

Communications: 85% 

• In conjunction with the IMPR team, assist in the development and execution of effective and timely communications strategies. 
  • Tactics may include, but are not limited to, maintaining and updating websites, executing media outreach, writing video scripts, writing and updating talking points, monitoring media coverage and tracking results to ensure the Beef. It’s What’s For Dinner. brand and messaging are pulled through and issues are appropriately addressed.
• With guidance from the team, develop and distribute communications (i.e.: infographics, newsletters, news releases, pitches, stories, scripts, presentations) that are compelling, accurate, clear, in line with our brand voice, and delivered on time.
• Aggregate metrics for IMPR collateral, outreach and placements, and manage relevant data for internal systems for the purpose of tracking and reporting results. Support efforts to build and maintain media lists and relationships with national media
• Participate in daily newsroom calls to review media storylines, trends and opportunities for beef.
• Support the internal team and state partners on public relations requests, including drafting materials and coordinating content needs and daily monitoring. 

Team contributions: 15% 

• Collaborate with other members on the team to optimize efficiency and ensure consistent messaging across channels.
• Contribute to the development of creative communications strategies and practices by keeping abreast of latest industry standards, best practices, tools and technologies.
• Maintain shared calendars, project tracking documents, department SharePoint site and other administrative needs. 
• Ability to consistently meet attendance standards for regular, reliable, predictable, full-time attendance.
• Ability to travel overnight and availability on weekends. Occasionally involving early/late weekend hours. 
• Other job duties as assigned. 

MINIMUM QUALIFICATIONS 

• EDUCATION - Bachelor’s degree in journalism, public relations, English literature or creative writing, marketing or similar field required.
• EXPERIENCE – Minimum of 2 years’ experience in communications, journalism, or public relations.
• EQUIVALENCY - None
• CERTIFICATION(S) – None
• SKILLS- Knowledge of communication principles/theories, specifically strategic thinking, communication plan development and execution, messaging, content strategy, and writing. Comfortable in a fast-paced, ever-changing environment of issues and crisis management and must be passionate about responding to the challenging issues impacting production agriculture and the beef industry. Basic understanding of AP Style writing. Basic knowledge of social media platforms. Human relations skills, including style flexing, receiving constructive feedback, and active listening. Basic skills in organization and prioritization, including tracking multiple projects. Basic skills in computer systems, including Microsoft Office.

COMPETENCIES 

• VALUES & CULTURE – Respects the cattle industry’s values and is accountable to living out the NCBA culture.
•  DIVERSITY & INCLUSIVITY- Is sensitive to cultural diversity, race, gender, and other individual differences in the workforce; recognizes the value of diverse perspectives and experiences and fosters a work environment reflective of the community at large.
• DECISION MAKING - Identifying and understanding issues, problems, and opportunities; comparing data from different sources to draw conclusions; using effective approaches for choosing a course of action or developing appropriate solutions; taking action that is consistent with available facts, constraints, and probable consequences.
• BUILDING TRUST - Interacting with others in a way that gives them confidence in one’s intentions and those of the organization.
• BUILDING PARTNERSHIPS – Identifying opportunities and taking action to build strategic relationships between one’s area and other areas, teams, departments, units, or organizations to help achieve business goals.
• INNOVATION - Creating novel solutions with measurable value for existing and potential customers (internal or external); experimenting with new ways to solve work problems and seize opportunities that result in unique and differentiated solutions.
• DRIVING FOR RESULTS - Setting high goals for personal and group accomplishment; using measurement methods to monitor progress toward goals; tenaciously working to meet or exceed goals while deriving satisfaction from that achievement and continuous improvement.
• STRESS TOLERANCE - Maintaining stable performance under pressure or opposition (e.g., experiencing time pressure, conflict, or job ambiguity); handling stress in a manner that is acceptable to others and to the organization.

Initiated in 1898, the National Cattlemen's Beef Association is the marketing organization and trade association for America's one million cattle farmers and ranchers. With offices in Denver and Washington, D.C., NCBA is a consumer-focused, producer-directed organization representing the largest segment of the nation's food and fiber industry. NCBA works to achieve the vision: "To be the trusted leader and definitive voice of the U.S. cattle and beef industry."

We are always looking for talented, self-motivated individuals to join our team. If you think you are ready to be a part of an exciting team, then we encourage you to continue with this job application!

• Health Insurance
• Dental Insurance
• Vision Insurance
• Paid Vacation
• 401(k) with Company Match
• Life Insurance
• Long-Term Disability
• Short-Term Disability
• Sick Time