Chief Sales and Marketing Officer Salary in Connecticut

The Chief Sales and Marketing Officer directs planning, forecasting, marketing program development, partner relationship development, collateral material development and customer satisfaction initiatives. Plans and directs all aspects of an organization's marketing and sales policies, objectives, and initiatives. Being a Chief Sales and Marketing Officer identifies key marketing outlets and competitive strategies that will enable achievement of maximum sales volume. Establishes short and long term sales goals and quotas in line with corporate objectives. In addition, Chief Sales and Marketing Officer requires a bachelor's degree. Typically reports to top management. The Chief Sales and Marketing Officer manages a business unit, division, or corporate function with major organizational impact. Establishes overall direction and strategic initiatives for the given major function or line of business. Has acquired the business acumen and leadership experience to become a top function or division head. (Copyright 2024 Salary.com)

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