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Digital and E-commerce Strategy Senior Manager Salary in the United States

How much does a Digital and E-commerce Strategy Senior Manager make in the United States?

As of January 01, 2026, the average salary for a Digital and E-commerce Strategy Senior Manager in the United States is $167,100 per year, which breaks down to an hourly rate of $80.

However, a Digital and E-commerce Strategy Senior Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $192,700
  • Majority Range (25th-75th percentile): $151,500 to $180,500
  • Entry-Level (10th percentile): $137,297
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View as table View as graph 25% $151,500 10% $137,297 90% $192,700 75% $180,500 $167,100 50%(Median) Didn’t find job title? Click

Digital and E-commerce Strategy Senior Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $180,500 $15,042 $3,471 $87
Average $167,100 $13,925 $3,213 $80
25th Percentile $151,500 $12,625 $2,913 $73
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Key Factors That Influence Digital and E-commerce Strategy Senior Manager Salaries

A Digital and E-commerce Strategy Senior Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Digital and E-commerce Strategy Senior Manager Salaries?

Experience is a primary driver of a Digital and E-commerce Strategy Senior Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Digital and E-commerce Strategy Senior Analyst (4-7 years): $92,751
  • Digital and E-commerce Strategy Manager (7+ years): $128,825
  • Digital and E-commerce Strategy Senior Manager (7+ years): $167,060
  • Digital and E-commerce Strategy Director (7+ years): $209,497
  • Vice President of E-commerce (7+ years): $237,046
Job Role Years of Experience Average Salary
Digital and E-commerce Strategy Senior Analyst4-7 years$92,751
Digital and E-commerce Strategy Manager7+ years$128,825
Digital and E-commerce Strategy Senior Manager7+ years$167,060
Digital and E-commerce Strategy Director7+ years$209,497
Vice President of E-commerce7+ years$237,046
$92,751 Digital a...
$128,825 Digital a...
$167,060 Digital a...
$209,497 Digital a...
$237,046 Vice Pres...
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What Am I Worth?

How Do Digital and E-commerce Strategy Senior Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Digital and E-commerce Strategy Senior Managers. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $185,000.
  • California: $184,300.
  • Massachusetts: $181,900.

Top Paying Cities for Digital and E-commerce Strategy Senior Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $210,800
  • San Francisco: $208,700
  • Oakland: $204,100

What Skills Can Increase a Digital and E-commerce Strategy Senior Manager's Salary?

Demanded Skills for the Role:

  • Insight (Mentioned in 10.26% Job Postings): Insight is the understanding cause and effect based on the identification of relationships and behaviors within a model, context, or scenario.
  • Marketing Research (Mentioned in 2.56% Job Postings): Marketing research is "the process or set of processes that links the producers, customers, and end users to the marketer through information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues, designs the method for collecting information, manages and implements the data collection process, analyzes the results, and communicates the findings and their implications." It is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal of marketing research is to identify and assess how changing elements of the marketing mix impacts customer behavior. The term is commonly interchanged with market research; however, expert practitioners may wish to draw a distinction, in that market research is concerned specifically with markets, while marketing research is concerned specifically about marketing processes.
  • B2C (Mentioned in 0.85% Job Postings): Business-to-consumer (B2C) is a digital sales model in which products and services are sold between a company and consumer, or two consumers. Usually transactd online. Also known as direct to consumer
See More Skills
Skills Demand Percentage
Insight 10.26%
Marketing Research 2.56%
B2C 0.85%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Digital and E-commerce Strategy Senior Manager's salary.
  • Marketing Research: Can increase your salary by up to 20%.
  • Results Oriented: Can increase your salary by up to 12%.
  • Computer Science: Can increase your salary by up to 11%.
Skill Salary Salary % Increase
Marketing Research
$200,520
20%
Results Oriented
$187,152
12%
Computer Science
$185,481
11%
Strategic Planning
$180,468
8%
Benchmarking
$178,797
7%
Consulting
$178,797
7%
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How Education impacts a Digital and E-commerce Strategy Senior Manager's Salary?

Your level of education can impact your salary potential. While many Digital and E-commerce Strategy Senior Managers enter the field with a Bachelor's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Digital and E-commerce Strategy Senior Manager with a Bachelor's Degree is between $169,758 and $185,278).

Digital and E-commerce Strategy Senior Manager Salaries by Degree Level

Typical Education for Digital and E-commerce Strategy Senior Manager
Degree Level % of user with this level of education
No Diploma 0.6%
High School 0.6%
Associates 2.4%
Bachelors 47.3%
Masters 47.9%
Doctorate 1.2%
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Digital and E-commerce Strategy Senior Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Digital and E-commerce Strategy Senior Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on January 01, 2026

Digital and E-commerce Strategy Senior Manager Salary Growth & Career Path

For a Digital and E-commerce Strategy Senior Manager, the most direct path to higher earnings is advancing to the Digital and E-commerce Strategy Director role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $209,500 - a projected growth of 25% over your current level.

Salary Trends for Digital and E-commerce Strategy Senior Manager

Salaries for a Digital and E-commerce Strategy Senior Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $153,518 in 2023 to around $151,587 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Digital and E-commerce Strategy Senior Manager salary trends, .

Average Annual Salary of Digital and E-commerce Strategy Senior Manager Over Time

2022
$???
2023
$153,518
2024
$152,896
2025
$151,587
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $153,518
2024 $152,896
2025 $151,587
2026
View More
2027
View More

Most common benefits for Digital and E-commerce Strategy Senior Manager

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Digital and E-commerce Strategy Senior Manager

Here are companies hiring for Digital and E-commerce Strategy Senior Manager and their salaries, click below for more details.

Find Your Next Digital and E-commerce Strategy Senior Manager Job

Ready to take the next step in your career? Browse thousands of current Digital and E-commerce Strategy Senior Manager job openings on our job board. Use the search bar below to find your perfect match.

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FAQ about Digital and E-commerce Strategy Senior Manager

1. How much do senior managers make in the US?

Senior managers in the US can expect to earn between $153,600 and $212,400 annually, with a median salary of $181,800. This translates to a monthly pay range of approximately $12,800 to $17,700, reflecting the competitive nature of roles in digital and e-commerce strategy.

2. Is ecommerce a high paying job?

E-commerce roles, particularly for positions like Digital and E-commerce Strategy Senior Manager, can be quite lucrative. The salary range for this role is between $153,600 and $212,400, with a midpoint of $181,800. This indicates that e-commerce jobs can offer competitive compensation, especially at senior levels.

3. Which is the richest e-commerce?

Amazon is the richest e-commerce platform, leading the market with a total GMV of $362 billion in 2022, while its other domains generated $692.7 billion. For professionals in this field, the salary range for a Digital and E-commerce Strategy Senior Manager is between $153,600 and $212,400, with a midpoint of $181,800.

4. How many years is a senior product manager?

Senior product managers typically require four or more years of experience in product management or related fields. They should possess skills in leadership, project management, product strategy development, product roadmapping, and cross-team communication. In terms of compensation, salaries for this role range from $153,600 to $212,400, with a midpoint of $181,800.

5. How much does a senior product operations manager at Shopify make?

The estimated total pay range for a Senior Product Operations Manager at Shopify is $153,600–$212,400 per year, which includes base salary and additional pay. The average base salary for this role is approximately $181,800 per year.

6. Is senior manager a good position?

A Senior Manager in Digital and E-commerce Strategy is a highly regarded position, offering a competitive salary range. With a minimum salary of $153,600, a mid-range of $181,800, and a maximum of $212,400, this role not only provides financial stability but also opportunities for career growth and influence within the organization.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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